Sr Mgr, Product Marketing

About the Role

Key Responsibilities

• Manages product line management function for the medical BU by shaping business context, targeting appropriate customer segments, guiding lifecycles of products and services, providing accurate forecasts, and managing profitability across organizational boundaries.
• Assesses business and market viability of new product concepts from Research and Development, Sales, Business Development, Strategic Marketing, Customers, or other inputs.
• Validates market requirements of target segments through market research (customer visits and secondary research).
• Works with internal and external stakeholders to set priorities for product development, balancing resources, schedules, & other tradeoffs.
• Manages Product Managers directly reporting to this position, including personnel items, budgets, activities, mentoring, morale, and skill development.
• Helps define the roles of Product Managers when interfacing with other departments, including Engineering, Strategic Marketing, Sales, Operations, Marketing Communications, and Customer Service.
• Ensures effective communication and collaboration across departments and stakeholders.
• Directs product introductions, competitive positioning, and pricing guidelines in collaboration with Marketing Communications, Strategic Marketing, Sales, Operations, and Service & Support.
• Develops and implements product marketing strategies and programs to promote product and product lines.
• Measures and reports performance metrics such as revenue, profitability, market share, and design wins to support executive priorities.
• Leads or delegates the annual business planning process for assigned product lines.
• Performs other product management duties as assigned or necessary.

Requirements

• Demonstrated leadership skills, managing a team.
• Excellent face-to-face communication skills and communication across international locations and in a matrix environment.
• Familiarity and track record with business to business negotiations.
• Ability to make effective decisions in the face of ambiguity.
• Good organizational skills.
• Ability to manage multiple priorities and tasks.
• Ability to integrate technical and marketing concepts.
• Willingness to travel in support of company activities.
• Knowledge of AE customers, their applications, and the industries in which they participate.
• Understanding of the company's products.
• Working knowledge of product marketing concepts.
• 8+ years' minimum experience as a Product Manager/Product Line Manager.
• 5+ years' minimum experience managing a team of Product Managers, spanning a diverse portfolio of products.
• A minimum of 5 years Power Supply / Power Electronics market experience preferred.
• Product experience within the Medical Equipment market is highly desirable.
• Experience working with 3rd party Sales Representatives and Distributors preferred.
• B.S. in Electrical/Electronic Engineering or Science, or equivalent required.
• Advanced degree, including M.S., Ph.D., or MBA, highly desirable.

Nice to Have

• Experience working with 3rd party Sales Representatives and Distributors.
• Product experience within the Medical Equipment market.
• Advanced degree such as M.S., Ph.D., or MBA.

Qualifications

• B.S. in Electrical/Electronic Engineering or Science, or equivalent.
• Advanced degree such as M.S., Ph.D., or MBA, highly desirable.

Benefits & Perks

• Competitive compensation with a starting range of $150k to $205k per year, influenced by experience and location.
• Market-based base pay and annual pay-for-performance incentive plan.
• Discounted Employee Stock Purchase Plan.
• Medical plans, short and long-term disability, and life insurance.
• Health savings and flexible spending accounts.
• Generous paid time off including 3 weeks of vacation, 7 days sick leave, 12 holidays, and 8 hours volunteer time off.
• Paid parental leave for both Moms and Dads.
• Company matched 401(k).
• Tuition reimbursement.
• Expanded mental health coverage and employee assistance programs.
• Additional voluntary benefits such as critical illness, accident, hospital indemnity, pet insurance, identity theft, and legal assistance.