ABB logo

Sr Product Marketing Specialist

ABB

Cary, NC
Full Time
Senior
99k-183k
about 1 month ago

Job Description

About the Role

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

Key Responsibilities

  • Implement the product marketing strategy targeting primarily OEMs, including defining and communicating switchgear product value propositions and product positioning in accordance with the global product marketing strategy.
  • Achieve product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
  • Provide product and technical support to the Sales Team and peers in the Product Marketing group, facilitating knowledge sharing and cross-collaboration.
  • Execute annual marketing plan in collaboration with relevant division and/or product groups.
  • Develop business plans focused on driving business development for a defined market.

Requirements

  • Bachelor's Degree in Electrical or Mechanical engineering.
  • 5+ years of experience in MV electrical distribution and industry business.
  • MV switchgear and R&D/product management experience required.
  • Product specific knowledge of ADVANCE Switchgear or equivalent required.
  • Previous experience with Medium Voltage Special application products (Generator breakers, Capacitor switches, arc eliminating devices) and/or Relays is a plus.
  • Experience with Solidworks, CATIA, Autocad and other R&D software tools.
  • Ability to travel an estimated 30-50%.
  • Candidates must already have a work authorization that would permit them to work for ABB in the US.

Nice to Have

  • Previous work with Medium Voltage Special application products (Generator breakers, Capacitor switches, arc eliminating devices) and/or Relays.

Qualifications

  • Bachelor's Degree in Electrical or Mechanical engineering.
  • 5+ years of experience in MV electrical distribution and industry business.

Benefits & Perks

  • Position expected to pay between $98,700 and $183,300 annually.
  • Eligible for a short-term incentive plan/annual bonus.
  • Tools and freedom to grow your skills, shape your path, and take on challenges that matter.

Working at ABB

We want you to bring your full self to work-your ideas, your energy, your ambition. Here, your work creates impact you can see and feel, every day. We value people from different backgrounds and are committed to equal employment opportunity and affirmative action for protected Veterans and Individuals with Disabilities.

Apply Now

Job Details

Posted AtJul 15, 2025
Job CategoryProduct Marketing
Salary99k-183k
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

Job Skills

AI Insights

Key skills identified from this job posting

Sign upto access all insights for this job

About ABB

Website

global.abb

Company Size

10000+ employees

Location

Cary, NC

Industry

Engineering Services

Get job alerts

Set up personalized alerts for your job search and get tailored job digests for close matches