Staff Product Marketing Strategist

Intuit

Mountain View, CA

Full Time

Senior

158k-214k

2 days ago

Job Description

About the Role

Come join the QuickBooks Mid-Market Marketing Team as a Staff Product Marketing Strategist. Intuit's Global Business Solutions Group (GBSG) is committed to creating solutions to power prosperity around the world by meeting the needs of businesses ranging from solopreneurs to mid-market. We do this with an online platform of business solutions across accounting, payroll, time tracking, payments, bill pay, lending, and more. Part of the U.S. Marketing team, the Mid-Market Marketing team is seeking a highly motivated product marketing and strategy professional who is excited to make an impact on one of Intuit's 3 Big Bets: Disrupt the Small Business Mid-Market. The role involves partnering with product management, Professional Services, and Customer Success teams to understand partner and customer needs, influence product and service roadmaps, and craft messaging to drive platform adoption and business outcomes.

Key Responsibilities

Interface with accountants and value added resellers (VARs) to understand their needs
Define the accountant and VAR landscape, market size, and the opportunity size of serving these partners
Partner with product management to influence the product roadmap based on partner needs
Tailor the messaging and positioning of our online platform for partners to convey the benefits of our online platform and help these partners convey this to their business clients
Partner with our GTM teams to drive adoption and business results with these partners
Understand the professional services landscape and mid market needs to influence roadmap prioritization and service delivery improvements
Craft the messaging and positioning for the value propositions delivered through professional services and customer success to drive platform adoption

Requirements

BA/BS required, or equivalent work experience. Experience in SaaS companies, B2B marketing, or consulting
5+ years of professional experience in strategy and product marketing; familiarity with mid-market business solutions a plus
Ability to drive strategy formation with consumer insights and market intelligence
Proven experience leading and influencing cross-functional teams to deliver outcomes
Demonstrated ability to prioritize across a vast array of product solutions and initiatives
Solid verbal, written, visual/presentation and interpersonal communication skills, as well as an effective communicator at all levels
Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results
Track record of making principled, data-based business decisions balanced with experienced judgment
Strong project management skills, analytical skills, and attention to detail
Strong organization navigational skills, including ability to lead and influence without direct authority
Ability to manage ambiguous or complex issues with thoughtful recommendations

Nice to Have

Familiarity with mid-market business solutions

Qualifications

BA/BS or equivalent work experience

Benefits & Perks

Competitive compensation package with a strong pay for performance rewards approach
Expected base pay range in Bay Area California: $158,000-213,500
Eligibility for a cash bonus, equity rewards, and benefits in accordance with applicable plans and programs
Pay based on factors such as job-related knowledge, skills, experience, and work location
Regular pay equity comparisons across categories of ethnicity and gender

Working at Intuit

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The company conducts regular pay equity comparisons across categories of ethnicity and gender to promote ongoing pay equity.

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