starpower - Senior Account Executive, Health and Wellness Influencer Marketing

About the Role

Key Responsibilities

• Support and drive the Talent Procurement process for public relations, advertising, digital and paid & organic influencer marketing campaigns.
• Flag and vet in-culture opportunities for clients.
• Identify Talent's Network and conduct outreach to agents, managers, publicists, etc. to build rapport and establish relationships for castings, giftings, event sponsorship, etc.
• Develop client-ready materials, including casting sheets, scopes of work, etc.
• Draft formal offers and negotiate agreements on behalf of brand and agency clients for paid campaigns, events, music video integrations, etc.
• Execute influencer campaign end-to-end, from procurement through content management, including authoring creative briefs, coordinating logistics, and monitoring guidelines.
• Create campaign/ project recap documents and decks.
• Participate in data entry, evaluation, and database management for agency tools like CreatorIQ and Airtable.
• Serve as a project lead and communicate directly with clients on social campaigns and partnerships.
• Monitor and mine sports & entertainment news, social media, blogs, and broadcast for opportunities and relevant information.
• Develop proactive and reactive gifting lists and mechanisms.
• Coordinate and participate in meetings between starpower teams, clients, agents, etc.
• Attend in-person client meetings as needed.
• Submit and monitor payment packages to ensure timely payments.
• Mentor and develop junior staff, overseeing workflow and work product.

Requirements

• 4+ years of experience, preferably with an agency/in client service and/or with a healthcare or wellness brand.
• Innate passion and curiosity for pop culture/entertainment and the pharmaceutical space, including women's health, aesthetics, oncology, and more.
• Experience presenting to internal and external stakeholders.
• Proficient understanding of Instagram and relevant social platforms for influencer content.
• Creative and strong writing skills for influencer and client-facing materials.
• Flexibility and self-motivation.
• Experience mentoring junior teammates.
• Experience interacting with brands, agencies (public relations & advertising), influencers, celebrities, agents, managers & publicists.
• Detail-oriented with strong organizational, written, and verbal skills.
• Proficiency in Microsoft Word, Excel, PowerPoint, Outlook.

Nice to Have

• Passion for pop culture and entertainment.
• Experience with influencer marketing tools and platforms.
• Experience working with healthcare or wellness brands.

Qualifications

• Educational background not explicitly specified, but relevant experience required.

Benefits & Perks

• Comprehensive benefit program including medical, dental, and vision plans.
• Generous 401k match.
• Flexible PTO.
• Student loan debt contributions.
• Mental wellness coaching and support.
• Access to over 13,000 online classes via LinkedIn Learning.
• Enhanced fertility support, Bright Horizons family support programs, expanded paid leave for new parents, and personalized coaching through Your 4th Trimester.