Tiktok
The Strategy Operations and Planning Manager for SMB Advertising at TikTok is responsible for understanding e-commerce advertising clients' industries and products, developing methodologies, establishing industry solutions, and integrating these solutions into products. The role involves formulating industry strategies, identifying growth opportunities, and overseeing overall industry revenue. The position requires conducting industry-specific research, improving category diversity, and developing category merchandise strategies for marketing events. The role also includes promoting industry operation strategies and guiding client development strategies, industry approaches, and marketing campaign implementation.
TikTok emphasizes diversity and employee well-being, supporting hybrid work arrangements, offering short-term counseling through EAP, and providing a premium Headspace subscription. The company has a strong focus on gender diversity, with employee resource groups including WOMEN ERG, and offers comprehensive parental leave and fertility treatment benefits. Ratings from employees highlight high job satisfaction and supportive management.
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Website
tiktok.com
Location
San Jose, CA
Industry
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
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