Vice President, Growth Marketing

Illumio

Sunnyvale, CA

Full Time

Executive

271k-325k

7 days ago

Job Description

About the Role

The Vice President of Growth Marketing at Illumio is responsible for leading and evolving the company's growth marketing strategy across enterprise and self-serve channels. This role involves driving customer acquisition, engagement, activation, and expansion through product-led and enterprise go-to-market motions. The position is part of Illumio's marketing team, which aims to illuminate and evolve the global brand, support revenue growth, and empower sales success within a company recognized for its innovative cybersecurity solutions and collaborative, inclusive culture.

Key Responsibilities

Own and evolve the company's Growth Marketing strategy across enterprise and self-serve channels.
Drive programs that accelerate customer acquisition, engagement, activation, and expansion through product-led and enterprise GTM motions.
Build and lead a high-performing team across digital, performance, lifecycle, and experimentation functions.
Optimize funnel performance and identify new growth opportunities, such as innovative marketing campaigns, partnerships, or product features.
Collaborate with sales, product, customer success, and other teams to align marketing efforts with overall business objectives and ensure a seamless customer experience.
Utilize analytics platforms and performance metrics to monitor campaign effectiveness, identify areas for improvement, and optimize strategies for maximum impact.

Requirements

10+ years in marketing, with strong experience in SaaS, cybersecurity, and enterprise GTM.
Proven success scaling both enterprise and high-velocity acquisition funnels.
Growth mindset with hands-on experience in PLG models, experimentation, and funnel optimization.
Ability to analyze data, identify trends, and use insights to optimize marketing campaigns.
Ability to develop and implement long-term growth strategies aligned with business goals.
Exceptional leadership and communication skills.
Obsession with user journeys, conversion, and crafting high-impact growth loops.

Nice to Have

Experience with AI and advanced analytics tools.
Experience in leadership roles within cybersecurity or SaaS companies.
Familiarity with hybrid multi-cloud environments and breach containment platforms.

Qualifications

Experience in cybersecurity, SaaS, and enterprise marketing roles.
Leadership experience in growth marketing functions.

Benefits & Perks

Wellness program
Paid parental leave
Paid holidays
Disability insurance
Health insurance
Dental insurance
Paid time off
Vision insurance
Life insurance
Additional benefits vary by location and include Medical, Dental, Vision Coverage, Health and Dependent Savings Accounts, Life and Disability Programs, Voluntary Benefit Programs, Company Sponsored Wellness and Reimbursement Programs, Retirement Savings, Equity Opportunities, Paid Holidays, and Employee Incentive Program.

Working at Illumio

Illumio fosters an inclusive environment that values diverse backgrounds, experiences, viewpoints, and individual contributions. The company emphasizes inclusion and belonging, promotes collaboration, and supports a creative and dynamic team environment. Illumio is committed to creating a safe and transparent hiring process, ensuring security and fairness for all candidates.

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