Vice President of Insect Device Brands

About the Role

Key Responsibilities

• Lead the organization in plans that consistently deliver the annual FY growth objectives including NIS (top-line sales), EBIDTA (bottom-line sales), and market dollar-share.
• Manage the P&L to deliver topline growth above market growth, resulting in share gains, and manage product mix and profitability to grow EBITDA and contribution margin percentage.
• Build strong collaborative relationships within the Brand & Marketing organization, including direct reports, peers, and functional leadership, as well as with external partners such as Finance, Sales, Supply, Manufacturing, Demand Planning, and Sourcing teams.
• Partner with the New Product Development team to identify, qualify, and execute new product launches that meet long-term growth targets.
• Collaborate with Marketing Communication teams to deliver effective brand building communications across various touchpoints and channels, and improve marketing ROI.
• Influence customers, evaluate financial feasibility of opportunities, and ensure on-time, in-full delivery of products to retailers.
• Partner with sales for successful new product sell-ins, line reviews, and growth of distribution and promotional opportunities.
• Maintain a close working relationship with Amazon, including planning and evaluating investments in top and bottom funnel activities.
• Develop and lead a high-performing team, fostering a positive culture and developing entry-level talent.
• Engage frequently with executive leadership including the CEO, CFO, Chief Sales Officer, and department heads, and present to the Board of Directors as needed.

Requirements

• College degree: BA/BS required (marketing, economics, advertising); MBA preferred.
• 15+ years of total Sales/Marketing experience.
• Strong computer literacy including all Microsoft Software.
• Excellent communication and presentation skills.
• Analytical ability and experience managing P&Ls.
• Ability to present complex concepts clearly.
• Experience in developing and executing growth strategies within the CPG business model.
• Experience working with retail partners, including presenting to buyers and managing retail relationships.
• Ability to lead cross-functional teams and build internal and external partnerships.
• Comfort working with Amazon as a key customer and managing related investments.

Nice to Have

• Experience with new product development and innovation.
• Experience in consumer insights and data analytics.
• Experience in stakeholder engagement and personal leadership.

Qualifications

• College degree (BA/BS), preferably in marketing, economics, or advertising.
• MBA preferred.
• 15+ years of experience in sales and marketing roles.

Benefits & Perks

• Competitive benefits package including 401k with Company Match, health, dental & vision insurance effective on first day.
• Access to company-paid Penn Medicine Health Clinics.
• Company general bonus program.
• Company-paid parental leave and adoption assistance.
• Company-paid basic life & disability insurance, accident, critical illness, & hospital insurance options.
• Paid vacation and holidays.
• Pet insurance.
• Stable, growing environment with a 150-year history and opportunities for advancement.