Vice President of Marketing

About the Role

Key Responsibilities

• Architect comprehensive, product-specific marketing strategies that align with overarching business goals and drive market leadership.
• Inspire, mentor, and lead high-performing marketing teams, fostering a culture of innovation and collaboration with internal and external partners.
• Oversee critical marketing functions, including digital strategies and market research, ensuring precision and impact.
• Leverage data analytics to uncover insights, optimize campaigns, and maximize business outcomes.
• Develop bespoke marketing plans for key product verticals to transform potential into measurable performance and revenue.
• Redefine and elevate the company's digital footprint, including social media presence and online engagement.
• Build and scale a world-class marketing organization during a period of rapid growth.
• Communicate effectively with clarity and conviction through written and oral presentations.

Requirements

• Bachelor's degree in business administration, marketing, communication, or a related field (Master's degree strongly preferred).
• A minimum of 20 years of progressive marketing experience, with at least 10 years in senior leadership roles.
• Proven success in EdTech or related industries, guiding marketing strategies for significant market penetration and growth.
• Exceptional problem-solving and negotiation skills.
• Strong organizational skills and a highly collaborative spirit.
• Excellent communication skills with the ability to convey complex ideas clearly.

Nice to Have

• Master's degree in a related field.

Qualifications

• 20+ years of marketing experience.
• 10+ years in senior leadership roles.
• Experience in EdTech or related industries.

Benefits & Perks

• Competitive compensation package based on experience.
• Paid time off and holidays promoting work-life balance.
• Comprehensive benefits including medical, vision, dental, life, and disability insurance.
• 401(k) plan with a 5% employer match after 90 days.
• Access to onsite and virtual group fitness classes.