Vice President of Media

Uline

Pleasant Prairie, WI

Full Time

Executive

1 day ago

Job Description

About the Role

Build a best-in-class media division for a growing North American company! As Uline's VP of Media, you'll drive the strategy for paid media - especially video and audio - to elevate Uline's brand across the U.S., Canada, and Mexico!

Key Responsibilities

Build out Uline's media division and strategy and identify optimal budgets and channel mix for a fortune 500-sized company.
Select and manage an external agency to implement a media plan.
Develop and implement metrics to track campaign performance, evaluate results and identify areas for improvement.
Partner with senior leaders, especially the Creative and Direct Marketing teams, providing concise updates on campaign performance, insights and recommendations.
Build strong relationships with key media partners and vendors to leverage new opportunities and stay ahead of industry trends.

Requirements

Bachelor's degree in marketing, business or a related field.
15+ years of experience in strategic media and digital marketing, with a strong focus on paid media strategy and execution.
Experience with both agency and in-house media.
Demonstrated curiosity and drive to build new capabilities.

Benefits & Perks

Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
Multiple bonus programs.
Paid holidays and generous paid time off.
Tuition Assistance Program that covers professional continuing education.
On-site café and first-class fitness center with complimentary personal trainers.
Over four miles of beautifully maintained walking trails.

Working at Uline

Uline, a family-owned company, is North America's leading distributor of shipping, industrial, and packaging materials with over 9,000 employees across 14 locations. Uline is a drug-free workplace. All positions are on-site. EEO/AA Employer/Vet/Disabled.

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