Well-Architected Content Ops & Marketing, Sr. Manager Well-Architected Content Ops & Marketing, Sr. Manager

About the Role

Key Responsibilities

• Manage the Architect Content & Editorial Strategy, develop and execute content plans that elevate Salesforce architects and the Well-Architected framework.
• Manage the editorial calendar for the Architect Hub, Blog, LinkedIn, and X, ensuring consistent voice and storytelling.
• Translate technical concepts into compelling stories highlighting Trailblazer success, architectural best practices, and community contributions.
• Partner with Architect Evangelists, the office of the Chief Architect, Engineering, and Product Marketing to amplify content, align messaging, and support architect-focused campaigns and events such as Dreamforce, TDX, and World Tours.
• Establish editorial processes and channel operations to ensure high-quality output, define and track KPIs for content reach and engagement, and refine strategies based on analytics and community feedback.
• Spotlight members of the architect community through features, profiles, and campaigns, and manage the Salesforce Architect Trailblazer Community Group to drive engagement and connect members to programs and resources.

Requirements

• 7+ years of experience in content marketing, editorial strategy, or community marketing in B2B tech/SaaS.
• Proven ability to own and deliver content strategy across multiple channels.
• Strong editorial and writing skills with experience establishing and maintaining brand voice.
• Experience building community-driven content strategies that engage technical or professional audiences.
• Ability to collaborate across functions with evangelists, engineers, product, and events teams.
• Analytical and results-driven, comfortable using data to refine and scale strategies.

Nice to Have

• Familiarity with the Salesforce ecosystem and Trailblazer Community.
• Experience supporting technical evangelism or architect/developer marketing programs.
• Background managing editorial channels in enterprise tech.

Qualifications

• Educational background is not explicitly specified in the description.

Benefits & Perks

• Time off and leaves
• Perks, such as discounts, commuter benefits & educational reimbursement
• Mental health, parenting and childcare resources
• Medical, dental, vision, mental health support
• Paid parental leave
• Life and disability insurance
• 401(k) and employee stock purchasing program