? 3 Days Left! Health System and Organized Customer Brand Liaison- Vaccines

About the Role

Key Responsibilities

• Lead the coordination, strategy, and execution between all brand marketing teams and the health system/account management team, serving as a single point of contact between these organizations.
• Facilitate Health Information technology focus areas and B2B partnerships based on the brand leverage points across the Vaccine portfolio.
• Lead the incorporation of brand strategies into the broader health system and channel (W/D, GPO, PBG) strategy.
• Develop and execute comprehensive large organized customer (LOC) marketing strategies to promote healthcare products/services and achieve brand objectives.
• Lead and conduct thorough market research to identify market trends, competitive landscape, and target audience insights.
• Coordinate with brand marketing teams to ensure content meets the needs of LOC customers.
• Drive the development of creative and compelling brand marketing materials, including digital and technology-forward promotional content.
• Monitor and analyze marketing data and metrics to measure campaign effectiveness, identify areas for improvement, and inform strategic decisions.
• Represent the company at industry conferences, trade shows, and marketing events.
• Collaborate with the broader health system marketing team on developing and implementing marketing budgets, forecasting, and reporting on performance.

Requirements

• Vast understanding of healthcare industry, health systems, W/Ds, GPOs, PBGs, and key functional areas within a health system and channel partners.
• Knowledge of Sanofi vaccine brands.
• Experience working with account management, health systems, and channel partners.
• 7-10 years of experience in pharmaceutical, biotech, medical devices, or related industries.
• 7 years of experience in marketing functions.
• Ability to conduct market research, analyze data, and identify market trends and opportunities.
• Strong content creation and copywriting skills.
• Excellent relationship-building skills with healthcare professionals, stakeholders, and industry influencers.
• Project management skills including planning, budgeting, and cross-functional coordination.
• Proficiency in analyzing marketing data and generating reports.
• Understanding of healthcare regulations, compliance, and ethical considerations.
• Strong communication and presentation skills.
• Willingness to travel up to 20%.
• Bachelor's degree required; MBA or advanced degree preferred.

Nice to Have

• Experience with developing and maintaining brand identity and positioning.
• Knowledge of healthcare regulations and compliance guidelines.
• Experience with digital marketing and emerging marketing strategies in healthcare.

Qualifications

• Bachelor's degree required, MBA or other advanced degree preferred.
• 7-10 years of experience in pharmaceutical, biotech, medical devices, or related industries.
• Experience working with account management, health systems, and channel partners.
• 7 years of experience in marketing functions.

Benefits & Perks

• Supportive, future-focused team environment.
• Opportunities for career growth and lateral moves, domestically or internationally.
• Thoughtfully crafted rewards package recognizing contributions.
• Health and wellbeing benefits including high-quality healthcare, prevention, and wellness programs.
• At least 14 weeks' gender-neutral parental leave.
• Company car eligibility through the FLEET program, with safety training and driving record requirements.