Assistant Manager, Integrated Marketing

The Gap

San Francisco, CA

Full Time

Entry Level

73k-94k

15 days ago

Job Description

About the Role

Born from two California creatives fueled by their explorer spirits, Banana Republic has repositioned itself as a premium, experiential lifestyle brand for today's modern world. Designed for a life where anything is possible, we use the finest materials with the latest fabric innovations to create timeless, versatile clothing, jewelry, shoes and handbags. Through our home and art collections, we extend beyond apparel and are a part of our customers' lives at home. We are creating memorable, immersive experiences online and in-store that build lasting relationships and solve our customers' lifestyle needs. Our team is made up of passionate and curious storytellers who are pushing the boundaries to deliver consistent, quality product through an elevated customer experience. Join us as on the BR journey as we create what's next.

Key Responsibilities

Support the marketing team on the development of Email, Packaging, Naming, SMS, and Signage briefs that will achieve brand storytelling objectives.
Be a resource for seasonal product knowledge by developing relationships with merchandise and design, staying abreast of in-season product changes, and maintaining and updating the product knowledge doc.
Implement and ensure flawless execution of our editorial content across digital channels with QA, including Email, Site, and SMS/MMS channels.
Support the team from pre-season planning through in-season execution in the creation and maintenance of overarching as well as channel-specific strategic planning materials and hindsight recaps.
Own the relationship with our franchise team, keeping them abreast of seasonal GTM strategies and providing them with any needed GTM strategy and storytelling materials.
Build and maintain regular competitive analysis reporting.
Assist with in-season performance and analytics reporting across digital channels.
Support team members with special projects.

Requirements

1 to 2 years of experience in marketing.
Organized and proactive with strong attention to detail and ability to juggle competing priorities.
Team player with exceptional communication skills who enjoys building close relationships and working collaboratively across all areas of the organization.
Bachelor's degree.

Qualifications

Bachelor's degree.

Benefits & Perks

Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
One of the most competitive Paid Time Off plans in the industry.
Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.
Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.
Employee stock purchase plan.
Medical, dental, vision and life insurance.

Working at The Gap

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.

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