Assistant Media Manager

About the Role

Key Responsibilities

• Spend 40% of your time with Media Planning Support/Activation of Local and Emerging Media
• Maintain Local Media files and Regional/Master flowcharts, while keeping record of media plans/DMA activity (current/historical)
• Share out communications/reporting on Local Media updates with Marketing COE
• Partner with internal teams (Advertising, etc.) to ensure creative alignment for Local Media selection/offerings to support National Calendar and any Local Initiatives
• Collaborate with internal teams and Marketing COE to identify new local media tactics, digital marketing trends, and evaluate media opportunities
• Function as daily contact for Local Media requests from Marketing COE team including Field Marketing Managers and Marketing Manager
• Actively develop and maintain robust reference documents (Business case for new Emerging Campaigns, Campaign wrap reports, and Strategic Research on partners)
• Maintain Local Listings and Local Store Page questions with internal and external partners
• Support trafficking, QA, creative direction, and tagging to ensure seamless campaign activation and delivery
• Conduct quality checks on campaign set-up with partners to ensure campaigns run as planned
• Ensure timely and accurate reporting/analysis of media campaign performance, including impression tracking, media spend, and internal metrics
• Work closely with media partners and internal teams to monitor and analyze KPIs related to campaigns
• Identify trends and run analytics of media performance to improve efficiencies and effectiveness
• Present insights of campaign performance to internal teams and field to support decision making
• Partner with Media team to identify and evaluate opportunities to improve digital media efficiency
• Oversee monthly invoicing process to ensure deadlines are met and tasks are completed
• Process invoices/analysis for Local Media accounting including reimbursement
• Partner with Finance teams to ensure payments are completed on time and correctly
• Assist with management of budget trackers, actual spend, and documentation to monitor balances and performance against plans

Requirements

• Bachelor's degree in Business, Marketing or other related field
• 1-3 years of media experience
• Experience managing multiple projects simultaneously
• Strong attention to detail
• Exceptional oral and written communication skills
• Excellent analytic and problem-solving skills
• Proficient in Microsoft Office products, specifically Outlook, Excel, PowerPoint

Qualifications

• Bachelor's degree in Business, Marketing or other related field
• 1-3 years of media experience

Benefits & Perks

• Paid Holidays and Vacation
• Medical, Dental & Vision benefits that start on the first day of employment
• No-cost mental health support for employee and dependents
• Childcare tuition discounts
• No-cost fitness, nutrition, and wellness programs
• Fertility benefits
• Adoption assistance
• 401k matching contributions
• 15% off the purchase price of stock
• Company bonus