Associate Director, Integrated Media Planning

Omnicom Media Group

New York City, NY

Full Time

Director

70k-125k

2 days ago

Job Description

About the Role

The Associate Director, Integrated Media Planning role at OMD involves managing the daily strategic needs of the business, integrating with broader teams, creative partners, and media owners. The role requires leading the vision of the team and agency in work, thought leadership, and ideas. It emphasizes a strong interest in traditional and emerging media, new technology, and culture, with a focus on solving client business challenges through a strategic mix of solutions. The company is a global, innovative, and empathetic media network that values data-driven decision making, consumer insights, and building impactful client relationships.

Key Responsibilities

Manage the daily strategic needs of the business and ensure the vision of the team and agency comes to life in work, thought leadership, and ideas.
Orchestrate a strategic mix of solutions that solve client business challenges in a constantly evolving media landscape.
Build partnerships with clients, media owners, creative partners, and internal teams to deliver integrated media plans.
Think creatively to develop innovative ways to bring brands, objectives, and platforms together.
Identify and bring to life new and impactful opportunities through innovation and emerging media.

Requirements

Graduate of a four-year college or university.
5+ years of integrated media planning experience.
Proven ability to handle big client ambitions and create holistic channel approaches.
Ability to analyze and interpret data effectively.
Experience collaborating with media owners, agency business units, and creative partners.
Proven leadership ability and experience managing a team, with a desire to grow and develop talent.
Advanced knowledge of media fundamentals and the ability to educate others at all levels.
Strong comfort level with data, analytics, and measurement.
Experience in beauty industry required.
CPG experience is a plus.

Nice to Have

Experience in the CPG industry.

Qualifications

Bachelor's degree from a four-year college or university
5+ years of integrated media planning experience

Benefits & Perks

Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits

Working at Omnicom Media Group

We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with empathy, to drive performance and growth. We focus on understanding the consumer's perspective to uncover insights and opportunities that create valued connections. Our culture emphasizes collaboration, innovation, creative thinking, relationship building, and inspiring leadership.

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