Associate Director, Sleep Marketing (Remote)

About the Role

Key Responsibilities

• Lead the development of congress presence strategy and execute customized content for national and regional sleep congresses, including booth presence, sponsorships, and product theaters.
• Lead the strategy and development of unbranded and branded medical education decks, including approval processes, speaker bureau management, content updates, and planning speaker training events.
• Develop and execute an HCP Advocacy strategy and plan.
• Lead the development and coordination of performance measurement and reporting across assets and KPIs to ensure effective delivery of brand objectives.
• Coordinate and plan PMRC reviews related to work; manage HCP marketing budget, work orders, accruals, and forecast lines; collaborate with cross-functional teams including sales, finance, and commercial services.
• Work with the marketing team and other functions to execute and refine HCP tactical plans aimed at driving product adoption among target audiences.
• Participate in the development and execution of the annual brand planning process, and coordinate full market activities and activations.
• Think strategically across indications to identify opportunities for alignment and investment maximization.
• Represent the brand vision and marketing team objectives, ensuring adherence to regulatory, medical, and compliance parameters, and contribute positively to team culture.

Requirements

• Bachelor's degree in life sciences or a related discipline; MBA is desirable.
• 5+ years of previous US pharmaceutical HCP marketing experience.
• Demonstrated ability to work effectively in cross-functional teams.
• Strong teamwork and communication skills.
• Problem-solving and decision-making capabilities.
• Strong analytical, planning, project management, and organizational skills.
• Experience demonstrating growth in responsibility and scope within pharmaceutical or commercial roles.
• Willingness to travel as necessary, with the position primarily home-based.

Nice to Have

• Specialty pharmaceutical marketing experience.
• HCP personal and/or non-personal marketing experience.

Qualifications

• Bachelor's degree in life sciences or a related discipline
• MBA (preferred)

Benefits & Perks

• Vision insurance
• 401(k)
• Discretionary annual cash bonus or incentive compensation (depending on role)
• Discretionary equity grants
• Medical, dental, and vision insurance
• Flexible paid vacation