Associate Paid Media Manager

About the Role

Key Responsibilities

• Partner with Paid Media Managers on post-sale support including campaign set up via Meta Ads Manager (creative execution for dark posts as well as boosting organic posts), Snap Ads Manager, and DV360.
• Track internal working budgets, lead all optimization efforts and recommend necessary program modifications.
• Build client-facing campaign reports, including KPI metrics, post level analysis, and overall campaign narrative.
• Manage social insights via 3rd Party Vendors as well as support tagging new posts in reporting tools for tracking.
• Responsible for quarterly organic Disney brand reach reviews that impact flat fee go to market pricing.
• Lead social platform operational workflows for executing programs when not utilizing Ads Manager tools (e.g., Snapchat inventory bookings, X Pipeline Tracking, etc.).
• Responsible for all monthly advertiser social billing, social platform invoice payments, and social revenue confirmations.
• Communicate and work cross-functionally with internal stakeholders such as Ad Solutions, Brand Solutions, Account Executives, Planners, and Account Managers.
• Liaison with Ad Solutions on new product and/or platform beta testing to investigate potential to monetize new advertising features.
• Take on special projects as assigned (e.g., DAS Social Benchmarking, Social Product Catalog).

Requirements

• At least two (2) years' experience in social media and marketing, specifically with paid media.
• Working knowledge of social platform tools including Meta Ads Manager, DV360, Snapchat Ads Manager, and X.
• Understanding of social media analysis and performance tracking.
• Polished in presentation and communication skills.
• Knowledge in marketing and advertising with understanding of digital media business.

Nice to Have

• Analytics and sales and/or agency background is a plus.

Qualifications

• Bachelor's Degree preferred.

Benefits & Perks

• The position offers a salary range of $74,300 to $99,600 per year.
• Potential bonus and/or long-term incentive units.
• Full range of medical, financial, and other benefits, dependent on the level and position offered.