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Brand Development Manager - Iowa

Southern Glazer's

Urbandale, IA
Full Time
Senior
61k-76k
about 1 month ago

Job Description

About the Role

The Brand Development Manager in Iowa is responsible for achieving customer objectives, KPIs, and targets by implementing strategies and managing customer relationships to ensure profitable long-term growth. This role supports accounts across trade channels including Off-Premise, regional, and national customers, focusing on driving brand success through leadership selling, supporting sales teams, and executing programs within assigned accounts. The position is with Southern Glazer's Wine and Spirits, a family-owned distributor recognized for its inclusive culture and commitment to employee development, offering comprehensive benefits and opportunities for growth in the beverage distribution industry.

Key Responsibilities

  • Support accounts in trade channels including Off-Premise, regional, and national customers
  • Drive brand success via leadership selling against trade channels and actively supporting the selling efforts of sales reps, district managers, and key account specialists within the wholesaler
  • Lead all parts of the sales process including targeting appropriate accounts, lead selling, education, and positioning brands for success within the account
  • Monitor field implementation and execution of programs within assigned accounts to ensure product pricing and promotion
  • Regularly interact with field management for updating programming, brand priorities, brand standards, and best practices leading to successful execution in the market
  • Provide detailed tracking reports of wholesaler performance against agreed-to supplier objectives
  • Develop key account relationships that deliver measurable results
  • Work with key assigned teams to deliver monthly goals (work-withs, product training samples, etc.)
  • Create, coordinate, and attend on-site promotional functions at established customer accounts (e.g., winemaker dinners, product launches, and tastings)
  • Perform other job-related duties as assigned

Requirements

  • Bachelor's Degree or an equivalent combination of education and experience
  • Five years of industry related sales experience within the distribution, hospitality, or supplier community
  • Valid state motor vehicle operator's license and ability to obtain and maintain auto liability insurance by State laws
  • Must be at least 21 years of age
  • Physical ability to sit frequently and operate a motor vehicle
  • Physical ability to walk, bend, reach, stand, squat, and stoop regularly
  • Ability to lift, lower, push, carry, or pull up to 56 lbs

Nice to Have

  • Experience in beverage distribution or related sales roles
  • Knowledge of trade channels and brand positioning strategies

Qualifications

  • High school diploma or equivalent (implied by experience requirements)
  • Experience in hospitality, sales, or distribution roles

Benefits & Perks

  • Wellness program
  • Disability insurance
  • Health insurance
  • Dental insurance
  • 401(k)
  • Flexible spending account
  • Tuition reimbursement
  • Parental leave
  • Paid sick time

Working at Southern Glazer's

Southern Glazer's Wine and Spirits is recognized for its inclusive and supportive culture, with accolades from Newsweek for inclusion and diversity, women, and families. The company values excellence, innovation, and community, investing in its employees through continuous learning, leading technology, and comprehensive benefits to foster a positive and growth-oriented work environment.

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Job Details

Posted AtAug 8, 2025
Job CategoryBrand Marketing
Salary61k-76k
Job TypeFull Time
Work ModeOnsite
ExperienceSenior

Job Skills

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About Southern Glazer's

Website

southernglazers.com

Location

Urbandale, IA

Industry

Wine and Distilled Alcoholic Beverage Merchant Wholesalers

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