Brand Manager -Video Game Industry

About the Role

Key Responsibilities

• Drive our AAA product multi platform marketing strategy and lead the execution of global integrated marketing efforts for game launches.
• Develop overall strategy, product and brand positioning, target audiences, category and competitive analysis.
• Manage product life-cycle and budget.
• Work with Marketing Leadership to develop go-to-market plans.
• Manage internal and external cross-functional teams and partners to ensure plans are executed effectively.

Requirements

• 3+ years experience bringing licensed products to market within the games and/or entertainment industry.
• Ability to work with studio, internal cross-functional and external partners.
• Understanding of video game publishing and marketing content pipeline from concept to shipping.
• Firm understanding of industry marketing, digital media and social marketing, competitive and sales trends.
• Strong balance of both creative and quantitative/analytical skills.
• 4-year college degree ideally in Marketing, Digital Media, Interactive Entertainment or equivalent.

Nice to Have

• Experience with AAA marketing campaigns.
• Knowledge of digital media and video game marketing.

Qualifications

• 4-year college degree in Marketing, Digital Media, Interactive Entertainment or equivalent.

Benefits & Perks

• Competitive base salary ($90k-105k DOE) with substantial bonus potential.
• Annual Bonuses (twice a year).
• Comprehensive benefits package (Medical, Dental, Vision).
• 401k with company match.
• Free games!
• 3 weeks PTO.
• Bonus potential.
• Paid sick leave for Colorado employees.
• Fun and innovative company culture.