Branded Content Lead

About the Role

Key Responsibilities

• Own the branded content business end to end— shaping the vision, building revenue, driving programs and ensuring creative and operational excellence and alignment with business goals and market opportunities.
• Oversee execution of sold campaigns — from concept through sales and distribution, ensuring creative excellence and operational rigor.
• Collaborate with internal and external stakeholders—including creative, product, and marketing teams—to build integrated programs that meet client objectives and elevate storytelling.
• Develop go-to-market content offerings—including pricing, packaging, case studies, and positioning that differentiates the Brand Studio in the market.
• Serve as a senior client partner—building and managing relationships with top advertisers and agency stakeholders.
• Drive revenue and growth opportunities—developing and scaling content offerings that unlock new revenue streams, deepen client relationships, and differentiate the studio in a competitive landscape.

Requirements

• 10+ years of experience in branded content, creative strategy or content marketing within a content studio, publisher or media company.
• Proven ability to develop and deliver high-impact content programs that drive brand outcomes and revenue growth.
• Strong sales acumen with experience pitching and closing custom content deals directly with clients and agencies.
• Deep expertise in digital and social platforms, with a pulse on emerging trends and technologies.
• Exceptional communication, presentation, and storytelling skills, with executive-level presence.
• A collaborative, entrepreneurial mindset with a bias for action and a passion for innovation.

Nice to Have

• Experience developing and managing co-marketing programs at enterprise businesses.

Qualifications

• Bachelor's Degree in Marketing, Communications or English.
• At least 10 years of relevant experience.

Benefits & Perks

• Competitive rewards package including base salary, annual bonus/commission, and equity.
• Comprehensive benefits including medical, dental, vision coverage, and health spending account.
• Paid time off, flexible work schedule, parental leave, fertility benefits, and paid bereavement leave.
• Retirement and savings programs such as 401(k) with employer match and Employee Stock Purchase Program.
• Student loan repayment up to $10k, company-paid life and disability plans.
• Growth opportunities through education assistance, job skills training, and professional development.
• Additional perks like gym membership discounts, company gift matching, and paid volunteer days.