Consumer Marketing Specialist

Do it Best Corp.

Fort Wayne, IN

Full Time

Mid Level

11 days ago

Job Description

About the Role

The Consumer Marketing Specialist partners with store owners (members) to grow retail sales by developing and implementing consumer-focused marketing strategies that increase store traffic, top-line sales, and profitability. This role works closely with members, corporate teams, and vendor partners to create and distribute marketing materials across print, digital, ecommerce, and in-store channels. It requires the ability to recommend and sell data-driven marketing solutions that meet individual store needs and deliver measurable results.

Key Responsibilities

Serve as a marketing consultant to members and field staff, identifying opportunities to strengthen consumer marketing strategies.
Recommend, sell, and support marketing solutions customized to store objectives, including retention and acquisition approaches.
Work closely with cross-functional partners (Ecommerce, Print Production, Merchandising, Sales) to strengthen communication and alignment in support of members.
Maintain consistent communication with members of all sales volumes to promote participation in marketing programs.
Increase adoption of marketing initiatives by demonstrating ROI and providing data-backed recommendations.
Manage special projects as assigned by the Consumer Marketing Supervisor.
Prioritize workload effectively and maintain a proactive, member-first approach.

Requirements

2+ years experience in consumer sales and/or customer service.
Ability to recommend and sell marketing solutions with confidence.
Strong communication skills, both written and verbal.
Organized with the ability to prioritize multiple tasks and meet deadlines.
Comfortable working independently to find solutions that meet member needs.
Strong relationship-building and collaboration skills across teams.
Servant-leadership mindset with a positive, professional attitude.
Basic understanding of retail or small business operations.
Proficiency with Microsoft Office Suite (Excel, PowerPoint, Word) and ability to quickly learn internal marketing platforms.

Nice to Have

Bachelor's degree in Sales, Marketing, Business, or related field; or equivalent related experience.
Additional training or certifications in sales, marketing, or customer engagement.
Familiarity with marketing channels such as print, digital, email, social media, websites, loyalty programs, and ecommerce.

Benefits & Perks

Full insurance benefits package including Medical, Dental, & Vision.
Paid time off to foster work/life balance.
Profit sharing.
Bonus Pay opportunities.
Retirement funding opportunities.
Education reimbursement.
Health club reimbursement.
Career advancement opportunities.

Working at Do it Best Corp.

Each team member is valued as a real, whole person, with their own intrinsic value and certainly not treated like a number. We do our best to support your career growth through one-on-one training, conferences, tuition assistance, mentoring and more. We also encourage authentic relationships by hosting social events and fostering a culture where you can make lasting friendships. In fact, the three aspects of careers at Do it Best that our team members value most are the culture, the compensation, and the reward. Our philosophy is serving others as we would like to be served, our mission is making the best even better, and our goal is helping members grow and achieve their dreams.

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