Content Director

About the Role

Key Responsibilities

• Lead content for the SupplySide Supplement Journal brand, ensuring it supports content strategies and brand goals.
• Create content scopes for calendared content and oversee their execution to meet objectives.
• Solicit outside contributors and freelance writers, assign content, and provide direction, feedback, and edits.
• Brainstorm speaker ideas and moderate conference programming for SupplySide events, both onsite and virtual.
• Collaborate with the editorial team on generating article ideas and overseeing content production.
• Partner with the sales team to develop content that meets audience needs and sales objectives.
• Work with the art department to ensure editorial designs align with brand voice.
• Develop editorial calendars in coordination with senior leadership and sales.
• Guide managing editors and associate editors on content decisions, design direction, and process improvements.
• Manage HR responsibilities for direct reports, including timecard approval and PTO requests.
• Stay informed on industry trends, review the competitive environment, and gather market data for content planning.
• Engage with industry stakeholders, participate in industry events, and develop relationships with target audiences.
• Attend trade shows and conferences to gather information and network with clients and audience members.
• Speak, present, and moderate at online and in-person industry events.
• Manage relationships with freelancers and contributed writers, ensuring deadlines and content quality.
• Manage the website to ensure content is current and featured appropriately.
• Ensure deadlines are met and production processes run smoothly.
• Read external publications and sources to stay up-to-date with marketplace trends.
• Communicate regularly with content team members and stakeholders via meetings and internal channels.
• Edit all calendared content as appropriate.

Requirements

• Experience in content creation, editing, or editorial leadership.
• Strong collaboration and communication skills to work with cross-functional teams.
• Ability to develop and oversee editorial calendars and content strategies.
• Experience managing freelance contributors and internal staff.
• Knowledge of industry trends and market data analysis.
• Ability to moderate and speak at industry events.
• Proficiency in managing digital content platforms and websites.
• Strong organizational skills to handle multiple projects and deadlines.
• Experience in guiding editorial teams and mentoring staff.

Nice to Have

• Experience in the supplement or CPG industry.
• Previous experience in conference moderation or speaker engagement.
• Networking experience within industry trade organizations.

Qualifications

• Not explicitly specified; relevant experience in content leadership or related fields is implied.

Benefits & Perks

• Not specified in the description.