Deliverability Consultant

About the Role

Key Responsibilities

• Learn and stay up-to-date with deliverability best practices and information.
• Lead customer meetings to present deliverability insights, answer questions and provide proactive recommendations to improve email performance.
• Daily monitoring of Act-On client campaigns deployed; proactively identify and develop plans to remediate deliverability issues.
• Partner with customers to improve overall email send performance.
• Manage the dedicated IP setup process and align with Mail Operations for setup of new IPs as they come in.
• Drive product adoption by guiding customers on the implementation of Deliverability best practices in the Act-On platform through the use of Act-On's marketing automation tools.
• Partner with internal teams including Customer Success, Mail Operations and Sales to maintain visibility to customer needs, resolve challenges and contribute to a positive customer experience with Act-On.
• Provide consulting and expert guidance in regards to Compliance and Privacy standards for email such as CASL, CAN-SPAM, GDPR and email list cleanliness.
• Develop strong relationships with customers to protect ongoing revenue stream and identify up-selling opportunities.
• Assist with improving documentation on deliverability and email best practices.

Requirements

• 2+ years Deliverability or Email Analyst, Marketing Automation, Marketing Consultant role, or related.
• B.S. in Statistics, Marketing, Business, C.S. or a related field.
• Ability to discuss and explain highly technical or complicated subjects to non-technical individuals.
• Good understanding of statistics and what makes a useful KPI.
• Working knowledge of email-related DNS record types is a plus.
• Strategic mindset, with a proven ability to balance long and short-term goals.
• Superior client service and demonstrated ability to grow internal and external client relationships.
• Excellent ability to self-motivate and handle high and low volume work.
• A team player capable of high performance and flexibility in a fast paced environment.
• Ability to work under minimal direction; self-sufficient and personally motivated to deliver excellent service.

Nice to Have

• Ability to work effectively with others to provide seamless client service.

Qualifications

• Bachelor's degree in Statistics, Marketing, Business, C.S. or a related field.
• 2+ years of relevant experience in deliverability, email analysis, marketing automation, or consulting.

Benefits & Perks

• Generous Medical, Dental and Vision Benefits
• Flexible time off
• Monthly wellness allowance
• Monthly commuter allowance
• Flexible Spending Accounts for health and child care
• EAP access for you and your immediate family
• 3 weeks paid parental leave on top of state paid family leave, including for fostering & adoption
• Paid time off to volunteer
• Disability Insurance
• Life Insurance