Digital Account Manager

About the Role

Key Responsibilities

• Manage clients within the Digital Marketing space across services including SEO, Paid Media, Social Media, Content Creation, Content Marketing, and more as relevant to the role.
• Manage a book of business, responsible for client retention and growth targets for the assigned respective book of business, with support and oversight from Manager(s).
• Create client-facing documents including proposals, Quarterly Business Reviews, and deliverables for client and account success.
• Brief and oversee execution of multiregional strategies by global digital production teams, acting as liaison with client stakeholders and agency partners.
• Perform quality assurance of deliverables to ensure adherence to strategy and brief, guaranteeing optimal content and campaign performance.
• Proactively identify and track opportunities to grow assigned accounts, upselling additional digital marketing services to existing clients with support of manager(s).
• Manage budgets and account health aligned to company metrics in collaboration with Production teams.
• Keep up to date on digital marketing trends, technologies, and market leaders, sharing this knowledge with colleagues and clients.

Requirements

• Superior written and spoken communication skills in English.
• Independent, self-motivated, results-oriented, and dynamic with careful attention to detail.
• Exceptional problem solving and critical thinking skills.
• Ability to work effectively under pressure to meet tight deadlines and challenging goals.
• Basic accounting and financial tracking of client budgets.
• Ability to multitask in a fast-paced environment, work well with people from diverse backgrounds and cultures, build relationships with clients and colleagues, work independently and as part of a team, and actively solve problems.
• Willingness to travel to offsite client or sales meetings as appropriate.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Comfortable in client calls, meetings, and presentations as an active contributor and/or leader.
• Familiarity with digital marketing practices and ongoing evolutions in Search Marketing, Content Marketing, Social Media Marketing, and other digital areas.
• Experience managing a book of business with financial targets and budgeting marketing/media plans.
• Experience writing and explaining project briefs to multi-dimensional teams across digital marketing channels.
• Minimum Bachelor’s degree or its equivalent in marketing, communications, journalism, or related field.
• Minimum 4 years of experience in digital marketing, with experience managing clients engaged in SEO programs.
• Minimum 3 years of digital marketing agency experience, preferably in a client-facing role.
• Strong IT literacy, including proficiency in Microsoft Word, Excel, and PowerPoint.

Nice to Have

• Experience managing and/or servicing international accounts/clients.
• Knowledge of a second language.
• Experience managing clients engaged in Paid Media, Social Media, GenAI, and other Digital Marketing programs.
• Vertical specialization in Life Sciences, Travel, Finance, and/or B2B.
• Experience working on new business initiatives and/or agency pitch teams.
• Experience managing Enterprise level clients.