Digital Engagement Lead-WI

Bayer

Residence Based, WI

Full Time

Senior

101k-151k

9 days ago

Job Description

About the Role

The Digital Engagement Lead-WI is responsible for providing on-farm expertise to assist key customers with the installation and troubleshooting of Bayer's precision agriculture technologies. The role involves managing data collection and mapping challenges, diagnosing connectivity issues, educating growers on Bayer's Digital Farming Solutions portfolio, and leading efforts to increase digital acumen and customer engagement through solution selling and new business models. The position requires collaboration with various teams to develop use cases, train staff and dealers, and optimize digital platforms to enhance the grower experience.

Key Responsibilities

Provide on-farm expertise to assist key customers with installation and troubleshooting of Bayer's precision agriculture technologies, manage data collection/mapping challenges, diagnose and resolve connectivity issues, and educate growers on Bayer's Digital Farming Solutions portfolio.
Lead and influence squad members to increase digital knowledge and enable customer acquisition, retention, engagement, and digital revenue through solution selling via FieldView and New Business Models.
Identify transformative farmers, dealers, and retailers for digital trial and testing opportunities.
Ensure on-farm compatibility and setup of digital software (FieldView, DMP) and hardware (FieldView Drive).
Provide leadership and insights to Digital and Crop Mission Teams on customer needs and features in development.
Develop use cases of existing and new features and train squad members on these.
Train FSRs/dealers to make data-driven agronomic decisions using FieldView.
Support key customers with data acquisition and clean-up.
Train squad members and dealers on executing New Business Models workflows.
Identify and lead key improvement areas across digital platforms to optimize internal processes and enhance the grower experience.

Requirements

Bachelor's degree within an agricultural field.
Minimum of 5 years experience within digital agricultural platforms.
Strong communication skills and ability to influence and motivate key stakeholders.

Nice to Have

Experience working closely with seed/chem sellers, growers, and sales organizations.
8 years working experience in agriculture and/or digital field.
Expertise on digital software (FieldView, DMP), hardware, farm equipment compatibility and setup, data collection, and use of data-driven features such as reports and scripting.

Qualifications

Educational background in an agricultural field.
Experience with digital agricultural platforms and technologies.

Benefits & Perks

Salary between $100,818.40 - $151,227.60, with potential bonus or commission.
Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc.

Working at Bayer

Bayer is an Equal Opportunity Employer/Disabled/Veterans and is committed to providing access and reasonable accommodations in its application process for individuals with disabilities. The company encourages applicants with disabilities to request needed accommodations and values diversity and inclusion in its workplace.

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