Digital Marketing Analyst

About the Role

Key Responsibilities

• Drive data-informed decision-making through metric architecture, market trend analysis, and performance optimization.
• Support cross-functional business strategies by evaluating market and product opportunities.
• Design and build strategic frameworks that align with broader business objectives and systems.
• Deliver insights, respond to ad-hoc data requests, and provide senior leadership with actionable analytics and reporting.
• Act as a subject matter expert in business and data analytics, ensuring best-in-class execution and alignment across teams.

Requirements

• Proven experience in digital marketing analysis or business analytics.
• Proficiency in statistical analysis, data synthesis and judgment, experimental design, dashboarding, and data storytelling.
• Strong technical and consultative skills with domain-specific knowledge.
• Excellent communication skills with the ability to influence cross-functional stakeholders.
• Solid understanding of business operations and project management methodologies.
• Experience working in a hybrid work environment and collaborating across departments.

Benefits & Perks

• Comprehensive healthcare coverage (medical, dental, and vision).
• Supplemental insurance (accident, critical illness, and hospital indemnity).
• 401(k) retirement savings.
• Life & disability insurance.
• Legal support and employee assistance programs.
• Exclusive discounts on home, auto, and pet insurance.