Digital Marketing Coordinator

About the Role

Key Responsibilities

• Assist in the development and execution of social media strategies across various platforms (e.g. Instagram, Facebook, LinkedIn) to enhance brand visibility and engagement.
• Attend and share social media updates at community and industry events, capturing key moments to engage our audience and highlight our presence in the luxury travel industry.
• Schedule and monitor posts, responding to followers and engaging in relevant accounts.
• Track and report on social media metrics to inform future strategies.
• Collaborate and conduct topic research to gather insights, industry trends, and client-focused information for blog content.
• Write and edit blog posts, ensuring content aligns with SEO best practices and brand voice.
• Support overall site copy and content to make sure site is up to date.
• Provide regular performance reports on site and blog initiatives.
• Oversee existing email marketing campaigns, including audience segmentation, content modifications, and scheduling with our operations team.

Requirements

• Bachelor's degree in marketing, advertising, business management, communications, or related field.
• 1+ years of social media and copywriting experience.
• Experience in travel, hospitality or service industries is a plus.
• Excellent presentation design skills and ability to communicate via Microsoft PowerPoint.
• Self-starter with an eye for design and a creative attitude towards problem-solving and storytelling.
• Superior written and verbal communication skills capable of effectively conveying information.
• Comfortable working with global teams in various time zones.
• Proficient in Microsoft Office Suite.

Nice to Have

• Experience in travel, hospitality or service industries.

Qualifications

• Bachelor's degree in marketing, advertising, business management, communications, or related field.

Benefits & Perks

• Flexible benefits including health and welfare insurance plans, retirement programs, parental leave, adoption assistance, and wellbeing resources.
• Travel perks with deals from major travel providers on flights, hotels, cruises, and car rentals.
• Access to over 20,000 courses on our learning platform, leadership courses, and internal job openings.
• Inclusion initiatives through global INclusion Groups.
• Performance Based Incentive based on company performance.