Digital Marketing Specialist, Workspace Security

Check Point Software Technologies

Atlanta, GA

Full Time

Mid Level

14 days ago

Job Description

About the Role

As the world's leading vendor of Cyber Security, Check Point Software Technologies is committed to redefining the security landscape by providing cutting-edge technologies and services to a global customer base. Recognized as one of the World's Best Companies for 2024 by Time Magazine, and listed among America's Best Cybersecurity Companies by Newsweek for 2025, as well as being a top place to work according to Forbes, the company fosters an award-winning culture for passionate professionals dedicated to making the world a safer place.

Key Responsibilities

Lead the development and optimization of the company's web properties to serve as a powerful inbound marketing tool.
Collaborate with team members to create user-friendly, visually appealing, and highly functional websites.
Assist in the development and execution of global inbound marketing strategies to attract high-quality leads and engage C-level executives.
Implement content placement, SEO, email marketing, and social media campaigns to drive organic traffic and conversions.
Measure the effectiveness of marketing activities, analyze data, optimize campaigns and websites, and report on KPIs to stakeholders.
Develop or support the creation of creative materials for external events and social media, acting as the main content point for collaboration with the design team.

Requirements

5+ years of inbound marketing experience with a proven track record in developing and executing integrated campaigns.
Proficiency in content marketing, SEO, email marketing, website analysis, and social media.
Ability to lead website development and optimization projects, familiar with web development tools, CMS platforms, and UX/UI principles.
Strong collaboration skills, excellent communication, and a dedicated team-oriented mindset.
Strong project management skills to ensure timely and within-budget execution of projects.
Technical proficiency with tools such as Salesforce, HubSpot, and Excel; familiarity with video production editing is a plus.
Excellent verbal and written communication skills; knowledge of languages beyond English is a plus.
Must be eligible to work in the US without sponsorship now or in the future.

Nice to Have

Familiarity with video production editing.
Experience with IT security, enterprise sales, or past work with an email security vendor is an advantage.

Qualifications

Experience in inbound marketing and website development.
Proficiency with marketing tools and platforms such as Salesforce, HubSpot, and Excel.

Working at Check Point Software Technologies

Check Point fosters an innovative, driven, and collaborative work environment, recognized for its commitment to diversity, inclusion, and making the world a safer place through cutting-edge cybersecurity solutions.

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