Digital Marketing Strategist - E-commerce Programs

Boeing

Seattle, WA

Full Time

Mid Level

99k-135k

8 days ago

Job Description

About the Role

At Boeing, we innovate and collaborate to make the world a better place. We're committed to fostering an environment for every teammate that's welcoming, respectful and inclusive, with great opportunity for professional growth. Boeing Global Services (BGS) is searching for a Digital Marketing Strategist to join our team in Plano, TX, Dallas, TX, Denver, CO, or Seattle, WA. This role involves conceiving, developing, and implementing digital marketing campaigns and content, applying analytics and experimentation to grow digital engagement and qualified lead generation for the Parts and Distribution business. The Digital Marketing Strategist supports the goals of the broader Boeing Global Services organization and focuses on transactional marketing campaigns that drive incremental revenue across the Parts & Distribution portfolio, supporting both internal goals and digital promotion of OEM partner brands on our storefront.

Key Responsibilities

Develop and execute transactional campaigns focused on conversion and revenue growth.
Promote OEM brands and products across paid, email, social, and web channels.
Leverage customer data to improve targeting, segmentation, and personalization.
Use analytics tools to measure performance and drive continuous improvement.
Collaborate across teams to align campaigns with business objectives.
Act as the primary point of contact for digital campaign planning, budget oversight, implementation, quality assurance, troubleshooting, reporting, and optimization.
Support multiple portfolio and product teams with a highly effective digital strategy.
Ensure digital strategy and tactics drive the desired action among target audiences.
Provide project management, scheduling, tracking, and coordination.
Develop and produce KPIs and business outcomes.
Align digital creative strategy and messaging with broader marketing efforts.
Report actionable insights to leadership with recommendations and next steps.
Define processes for digital capabilities and execution emphasizing quality and security.
Lead efforts and manage output of agency partners as appropriate.
Build and maintain productive working relationships with teams and demonstrate collaborative teamwork.

Requirements

3+ years of experience in digital marketing.
1+ year managing multiple projects under tight deadlines from planning to execution.
1+ year working with digital marketing platforms such as Google AdWords, Adobe, LinkedIn, Salesforce Marketing Cloud.
Strong analytical skills across digital marketing channels and understanding of relevant metrics & KPIs.
Experience with digital marketing agencies.
Baseline knowledge of SAFe Agile framework and processes.
Experience with project management systems such as JIRA, Confluence, or similar platforms.

Nice to Have

Experience with search engine optimization (SEO), account-based marketing, audience segmentation, personalization, onsite promotion, and dynamic creative.
Experience in copywriting and messaging strategy.
Experience with SAP Hybris.

Qualifications

Educational background not explicitly specified, but relevant experience is required.

Benefits & Perks

Health savings account, disability insurance, health insurance, flexible spending account, tuition reimbursement, 401(k) matching.
Generous company match to your 401(k).
Industry-leading tuition assistance program.
Fertility, adoption, and surrogacy benefits.
Up to $10,000 gift match for supporting nonprofits.

Working at Boeing

Boeing fosters an environment that is welcoming, respectful, and inclusive, with opportunities for professional growth. The company emphasizes innovation, collaboration, and a commitment to making the world a better place.

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