Digital Marketing Technical Evangelist

About the Role

Key Responsibilities

• Develop and deliver high-impact, visually engaging content, including product demonstrations, videos, webinars, books, online courses, and other marketing collateral, with a focus on Customer Journey Management, Personalization, and Experience Optimization solutions. This content will be central to Adobe's product storytelling at key industry events such as Adobe Summit, Adobe Sales Kick Off, and Adobe MAX.
• Serve as the face of Adobe's Customer Journey Management and Personalization products at strategic, global events, providing demonstrations that illustrate the end-to-end power of Adobe’s solutions and ensuring a consistent product presence across all engagements.
• Prepare and deliver tailored product demonstrations for analyst evaluations, showcasing Adobe’s current capabilities and future innovations within the Customer Experience Orchestration and personalization space for both B2B and B2C audiences.
• Adapt messaging and storytelling to resonate with audiences such as CMOs, CTOs, and technical practitioners, articulating Adobe’s capabilities through real-world customer use cases and emerging product innovations at Customer Experience Centers, group presentations, and one-on-one strategic engagements.
• Scale content across global events and ensure alignment with Technical Pre-sales teams. Develop enablement materials to empower presenters and field teams to deliver effective product storytelling worldwide, particularly focused on product capabilities and use cases.
• Contribute to best practice sharing, value realization content, and enablement materials that support the broader Adobe community and foster an engaged, knowledgeable user base.

Requirements

• 10+ years in the digital marketing space.
• Proven experience in digital marketing, technical evangelism, or product marketing with a focus on visual storytelling and product demonstration.
• Deep understanding of Customer Journey Management, Personalization, Experimentation, Customer Experience Orchestration, Optimization, Cross-Channel Marketing Hubs, or Email marketing technologies.
• Experience with Adobe Experience Cloud solutions—specifically Experience Platform, Real-Time CDP, Marketo, and Adobe Journey Optimizer—is highly preferred.
• Passion for learning, adopting, and evangelizing bleeding-edge software.
• Requires 25% travel and ability to work consistently (2-3 times weekly) out of specified locations.
• Exceptional communication and presentation skills with the ability to simplify complex concepts for varied audiences.
• Ability to create high-visibility, high-impact content for strategic industry events and C-suite meetings.
• Understanding of product strategy and ability to help lead and communicate the vision by working with product managers, product marketing managers, engineers, field marketers, and enablement managers.

Nice to Have

• Experience with Adobe Experience Cloud solutions—specifically Experience Platform, Real-Time CDP, Marketo, and Adobe Journey Optimizer.

Qualifications

• Educational background not explicitly specified in the description.

Benefits & Perks

• Competitive salary range of $145,100 -- $273,200 annually, varying by location and experience.
• Potential eligibility for long-term incentives in the form of a new hire equity award.
• Paid short-term incentives, including sales commissions or annual incentive plans depending on role.