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Digital Product Manager, EDUCARE

Boston Scientific

Maple Grove, MN
Full Time
Senior
99k-188k
2 days ago

Job Description

About the Role

At Boston Scientific, we are committed to delivering meaningful value to our customers across every touchpoint, especially in education and training. We are seeking a strategic and experienced EDUCARE Product Manager to lead the global digital education strategy, fueling the performance, integration, and growth of our online learning management system for Health Care Professionals (HCPs). This role involves owning the end-to-end digital experience strategy for EDUCARE, collaborating with global stakeholders across marketing, medical education, compliance, and technology teams to improve performance, user experience, engagement, and adoption. The position reports to the Senior Group Manager of Digital Experience and acts as the key liaison between the business and the IT Platform Delivery team, translating business needs into digital initiatives.

Key Responsibilities

  • Own and drive an outcome-based strategic plan for Boston Scientific's global EDUCARE experience in collaboration with business unit and regional partners, UX, marketing, customer experience, medical education, compliance, and the EDUCARE product owner
  • Translate business requirements into a product roadmap aligned with medical education goals and platform capabilities, supporting feature prioritization and delivery with the EDUCARE Product Owner
  • Integrate EDUCARE into digital marketing, medical education, and omnichannel programs to create seamless customer experiences
  • Partner with global analytics teams to define measurement frameworks, track performance, and improve ROI
  • Lead EDUCARE's Global Center of Excellence (COE), facilitating knowledge sharing, testing insights, and roadmap alignment across regions and business units
  • Identify opportunities to gather customer feedback and insights through market research and user testing
  • Collaborate with UX/UI teams to continuously improve user experience and interface design
  • Work with content and functional subject matter experts to optimize SEO and GEO strategies for EDUCARE, enhancing organic traffic and visibility in AI-powered search
  • Monitor industry trends and competitor strategies to identify innovation opportunities in digital education, particularly in emerging technologies and AI
  • Evaluate, prioritize, and coordinate scalable platform enhancements in collaboration with technical teams to deliver impactful user experiences
  • Ensure all EDUCARE digital properties function effectively and deliver an exceptional experience to customers
  • Establish governance frameworks for content management, data usage, publishing standards, and platform integrity
  • Lead change management activities to support successful adoption of EDUCARE initiatives, including stakeholder alignment, communications planning, training, and feedback loops

Requirements

  • Bachelor's degree in Business, Marketing, or a related field
  • Seven or more years of progressive experience in learning management systems (LMS), digital marketing, or website management
  • Minimum of five years of direct experience managing digital platforms or online customer education strategies
  • Experience in or understanding of the medical device industry, specifically in medical education or customer training
  • Strong ability to conceptualize, analyze, and evaluate digital initiatives, with proven success in strategy and execution
  • Advanced knowledge of digital performance tracking tools and ROI measurement frameworks
  • Proven experience working in a matrixed organization with a complex technology stack, including CRM, LMS, CMS, identity management, consent management, taxonomy/tagging, personalization, and analytics tools
  • Demonstrated success leading digital transformation initiatives with an understanding of cross-functional impacts, technical dependencies, and change management requirements

Nice to Have

  • Experience developing or managing global customer education platforms within the healthcare or medical device industry
  • Familiarity with SEO/SEM strategies tailored for educational content and AI-powered platforms
  • Knowledge of governance frameworks related to digital content and data management
  • Strong interpersonal and communication skills, with the ability to influence and collaborate across global teams

Qualifications

  • Educational background as specified in requirements (Bachelor's degree in Business, Marketing, or related field)

Benefits & Perks

  • Compensation ranging from $99,100 to $188,300, commensurate with experience
  • Core and optional employee benefits (details at www.bscbenefitsconnect.com)
  • Potential variable compensation including annual bonuses and long-term incentives
  • Hybrid work model requiring at least three days in the local office

Working at Boston Scientific

Boston Scientific values diversity, innovation, caring, global collaboration, winning spirit, and high performance. The company emphasizes inclusion, equality, and opportunity for all, fostering a diverse and inclusive workplace that supports innovation and reflects the communities served. They are committed to solving important health challenges through science and medical solutions, with a focus on transforming lives and improving patient health.

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Job Details

Posted AtAug 28, 2025
Job CategoryProduct Management
Salary99k-188k
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

Job Skills

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About Boston Scientific

Website

bostonscientific.com

Company Size

10000+ employees

Location

Maple Grove, MN

Industry

Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers

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