Digital Strategy Manager

Fiserv

Alpharetta, GA

Full Time

Senior

18 days ago

Job Description

About the Role

As a Digital Strategy Manager at Fiserv, you will lead the digital content creation strategy aligned to our business imperatives and key focus areas, increasing brand awareness via digital channels. This role combines technical expertise with creative thinking and outstanding communication skills. You will analyze user data, gather requirements, initiate projects, and execute effective digital marketing strategies, ensuring projects are completed accurately and timely across all Fiserv business areas. The Digital Strategy Manager is key to growing our business, customer base, and improving user experience.

Key Responsibilities

Collaborate with business marketers to ensure appropriate representation of solutions and capabilities on Fiserv digital properties.
Create web pages on fiserv.com using Adobe Experience Manager (AEM) CMS.
Ensure quality web content is responsive across desktop, tablet, and mobile devices. Manage and monitor website accessibility to ensure ADA compliance standards are met.
Manage a team of contractors and agency resources to deliver professional-quality content for fiserv.com, microsites, marketing campaigns, and other digital marketing channels.
Work closely with brand, design, and editorial teams to ensure excellent online copy and web design.
Collaborate with product marketing teams, business unit marketers, and User Experience and Search Engine Optimization (SEO) teams to create world-class customer experiences.
Analyze and track web traffic and SEO metrics, suggesting solutions to boost web presence.
Monitor market trends, digital enhancements, new technologies, and competition for continuous improvement of web properties.

Requirements

5+ years of experience with web design.
Experience with CMS environments and HTML coding.
Proficient in the Microsoft Office suite.
Bachelor's degree or an equivalent combination of education, work, and/or military experience.

Nice to Have

Adobe Experience Manager (AEM).
Experience working with multiple stakeholders in a fast-paced, deadline-driven environment, with proven ability to respond flexibly to changing priorities.
Experience communicating, collaborating, and synthesizing feedback across multi-disciplinary teams such as product, strategy, marketing, and/or creative teams.
Experience in problem-solving and working independently.
Experience with analytical and project management skills.

Qualifications

Ability to travel up to 30% of the time and work weekends/evenings, as necessary.
Legally authorized to work in the U.S. without need for sponsorship now or in the future.

Benefits & Perks

Medical, Vision and Dental Benefits
Fuel Your Life Wellness Program
401k, Employee Stock Purchase Plans and Incentives & Bonuses
Employee Resource Groups
Paid Time Away

Working at Fiserv

Fiserv is committed to a diverse and inclusive culture, promoting employee well-being through various benefits and resource groups. The company values collaboration, innovation, and continuous development, emphasizing in-person collaboration as an essential part of the role to foster stronger productivity and onboarding experiences.

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