Director, Digital Fundraising

About the Role

Key Responsibilities

• Directly supervise three digital fundraising staff (two Senior Managers and a Specialist) and support their growth and professional development.
• Create annual and long-term program strategy in collaboration with the VP, incorporating feedback from colleagues.
• Help colleagues and direct reports understand strategy, map and achieve goals, and expand the digital fundraising program.
• Research and build expertise of current and emerging fundraising technologies and make recommendations for program innovations.
• Oversee digital fundraising projects with internal enterprise-wide partners and external vendors.
• Serve as the AGM lead on enterprise-wide technology and integration projects to ensure donor and member cultivation opportunities are prioritized.
• Lead development of strategy for integrated digital campaigns and oversee content and creative elements.
• Manage the digital calendar and strategies for member communication and digital acquisition efforts.
• Oversee relationships with digital advertising agencies and collaborate with the Communications and Marketing team to align digital tactics with Society priorities.
• Manage all aspects of the digital fundraising program budget, including investment, ROI, partnerships, and revenue targets.
• Develop and manage testing roadmap to optimize digital fundraising efforts and interpret program KPIs and data to inform strategies.
• Analyze campaign effectiveness, establish benchmarks, and compare performance to industry standards.
• Partner with teams and vendors to enhance user experience through effective utilization of digital platforms.
• Perform other duties as assigned.

Requirements

• 10+ years of digital fundraising experience with expertise in strategy creation and budget management.
• Fluent knowledge of current and emerging trends in digital fundraising and constituent/member engagement.
• Robust experience with Engaging Networks.
• 5+ years managing staff and leading a digital fundraising team.
• Demonstrated effective leadership skills.
• Proven ability to develop donor/member strategies and create effective digital and omnichannel campaigns.
• Excellent strategic thinking skills with the ability to leverage data to increase results.
• Highly organized, detail-oriented, and capable of managing multiple projects simultaneously.
• Strong relationship management and interpersonal skills.
• Good judgment and ability to work independently and collaboratively.
• Ability to maintain confidentiality and professional integrity.
• Competency in MS Office or Google Workspace.

Nice to Have

• Familiarity with Raiser’s Edge and other fundraising and email platforms.
• Ability to relate to people of diverse backgrounds, training, and experience.
• Possession of a growth mindset and high emotional intelligence.

Qualifications

• Bachelor’s degree preferred.

Benefits & Perks

• Competitive and holistic total rewards package.
• Salary range of $128,200 - $135,000.
• Comprehensive benefits including medical, dental, and vision insurance.
• Wellness program, 401(k) with matching contributions, and flexible paid time off.
• Paid holidays, winter break, parental leave, adoption and surrogacy expense reimbursement, fertility benefits.
• Learning and development opportunities, Lifestyle Spending Account, pet adoption assistance and insurance, pre-tax transportation benefits, employer-paid life insurance and disability benefits, and various discounts and perks.