Director, Marketing Strategist - Immunology

About the Role

Key Responsibilities

• Lead the development and execution of marketing strategies across different audience segments or channels and identify and recommend priority activities that drive commercial value for a target audience.
• Prepare for managing two indications with different lifecycle but focused on same HCPs.
• Lead team of marketers through development and execution of marketing strategy and career management for individuals on the team.
• Leverage an enterprise mindset to strategically position existing brand within the NVS immunology portfolio and in the marketplace.
• Lead evolution of HCP campaign including developing and operationalizing creative concepts including content strategy, core claims, and assets, and support their shepherding through MLR.
• Collaboratively develop lead assets for HCP marketing by working with marketing and cross-functional teams.
• Provide strategic direction to peers and team members to inform and drive brand growth, including making trade-off decisions and recommending priority activities and investment based on commercial value.
• Support field strategy alignment and coordination with Customer Engagement and field marketing teams.
• Collaborate efficiently and effectively with agency partners, peers, and team members to facilitate the achievement of objectives and foster experimentation.
• Establish benchmarks for success in partnership with IDS and recommend priority activities grounded in analytical results.
• Partner with the Executive Director to inform budget and resource requirements for achieving marketing strategies.

Requirements

• Bachelor's degree; advanced education (MBA or certificates) preferred in related field.
• Minimum of 8 years' experience in pharmaceutical/healthcare marketing.
• Demonstrated experience in utilizing data, insights, analytics, and behaviors into optimizing marketing performance and outcomes.
• Experience in supporting high-performing brands in highly competitive categories within the US.
• Strong cross-functional leadership and ability to collaborate effectively with various stakeholders and teams including Product, Communications, Legal, Regulatory, Compliance and Global.
• Excellent written/oral communication skills with the ability to effectively communicate complex ideas and information to a range of audiences and stakeholders.
• Strong ability to influence and manage stakeholders in a complex, matrix environment.
• Strong track record of developing talent and building high performing teams.

Nice to Have

• Experience in immunology/dermatology marketing.
• Experience in all aspects of marketing across the early product lifecycle.

Qualifications

• Educational background including a Bachelor's degree; advanced degrees such as an MBA are preferred.

Benefits & Perks

• Salary range between $185,500 and $344,500 per year, determined based on skills and experience.
• Performance-based cash incentive and eligibility for annual equity awards.
• Comprehensive benefits package including health, life and disability benefits.
• 401(k) with company contribution and match.
• Generous time off including vacation, personal days, holidays, and other leaves.