Director of Digital Experience

About the Role

Key Responsibilities

• Lead: With a clear vision and presence, lead a team of digital designers. Inspire talent, leverage team strengths, and set clear expectations to drive accountability.
• Define: Create global digital strategies and long-term plans that meet business objectives. Define brand voice and messaging across digital platforms.
• Drive: Implement digital campaigns by facilitating the development of digital content in collaboration with global stakeholders. Own prioritization, drive progress, and report with a solution-oriented mindset.
• Flex: Champion change to drive the best outcomes while ensuring data privacy and security compliance in the overall digital experience. Elevate processes with clear plans for roll-out and justification.
• Analyze: Ensure successful impact and efficiency by analyzing team productivity. Make informed decisions on a stakeholder-centric approach based on data analytics, ensuring that digital strategies are effective and measurable for continual improvement.
• Pursue Excellence: Create and enforce brand guidelines to set the level of excellence across digital experiences, including website design and functionality for brand consistency. Stay abreast of tools, trends, and technology advancements to provide the best experience to our stakeholders.
• Collaborate Deeply: Nurture relationships with stakeholders, influence with results, and escalate accordingly.
• Brilliantly Communicate: Actively listen and be thoughtful with word choice. Set the standard for clear communication with presentations, words, and inflection while understanding digital marketing technical nuances and leveling information as needed.

Requirements

• Bachelor's degree in advertising, marketing, communications, or a related field with equivalent work experience.
• Minimum 10+ years in digital marketing, marketing technology (creative, design, analytics, and reporting), and/or marketing communications.
• Minimum 5+ years in the technical development of digital ecosystems, including backend content management.
• Minimum 5+ years of team leadership/people management experience preferred.

Nice to Have

• Previous work experience in biotech, life sciences, or med tech is highly desirable.

Benefits & Perks

• Be part of a forward-thinking company that values creativity and innovation.
• Lead a talented team in a collaborative and supportive environment where your ideas are heard.
• Enjoy competitive compensation and benefits, including health insurance, retirement plans, and more.
• Take advantage of opportunities for professional growth and development.
• Make a real impact by contributing to a global digital ecosystem that tells the Hologic story and enhances the user experience.