Director of Digital Marketing

About the Role

Key Responsibilities

• Lead digital marketing strategy and execution, balancing spend with long-term business growth.
• Oversee a team of Campaign Managers to ensure maximum performance.
• Guide testing initiatives - defining hypotheses, analyzing results and shaping next steps.
• Partner with Operations and Analytics teams to deliver insights that inform our merchandising, creative and advertising efforts.
• Collaborate with cross-channel teams to evaluate performance and ensure cohesive messaging.
• Serve as a Uline contact with vendor partners including Google, Microsoft / Bing, Skai, etc.

Requirements

• Bachelor's degree in marketing, advertising, business or a related field. MBA preferred.
• Experience leading marketing or paid search teams.
• Proficient in web analytics, Google / Bing ad centers and bidding tools such as Skai.
• Strong communication, organizational and multi-tasking skills.

Benefits & Perks

• Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
• Multiple bonus programs.
• Paid holidays and generous paid time off.
• Tuition Assistance Program that covers professional continuing education.
• On-site café and first-class fitness center with complimentary personal trainers.
• Over four miles of beautifully maintained walking trails.