Director of Digital Strategy

About the Role

Key Responsibilities

• Develop global digital strategies in partnership with segment stakeholders, tech teams, and digital team; leverage internal data, stakeholder input, business priorities and industry best practices
• Collaborate closely with product management, technology, marketing, and segment digital teams to build, launch, operate and optimize digital solutions
• Define measurement benchmarks and utilize metrics to be used in driving, defining, and prioritizing project goals and solutions as well as measuring the ongoing success and optimization
• Develop and manage project timelines, roadmaps, milestones, business cases and accountabilities
• Create and manage relationships with key business stakeholders to develop strategy and support build and operate phases in a consulting capacity
• Manage meetings with senior stakeholders; advise stakeholders at all levels to ensure project success including post-project review sessions for lessons learned and process improvements
• Facilitate communication and collaboration across the businesses to identify commonalities in strategies and identifying and defining extensible enterprise solutions where applicable
• Define, refine, and communicate the company-wide digital strategy to stakeholders of all levels

Requirements

• 10 - 12+ years of experience required, with demonstrated abilities and accomplishments in the online space in e-commerce, digital marketing, and/or technology
• Bachelor's degree required
• Experience in audience segmentation and targeting
• Strong strategic thinker able to synthesize large amounts of data into digestible, practical strategies and tactics
• Digital-savvy and informed on innovations, trends and technologies in the digital space; expert understanding of the best approach to implement new strategies that impact outcomes and drive digital transformations
• Deep experience in creation, execution of online and mobile strategies, and growing/operating online platforms
• Data-driven decision-maker, with strong analytical skills and experience driving the creation of KPIs for senior executives
• Open-minded individual with flexible, open operating style, and a natural consultative approach that gains the trust and respect of individuals at all levels
• Excellent verbal and written communication skills; detail orientation and excellent follow-through
• Strong cross-functional team management skills; ability to manage multiple projects and priorities at once
• Ability to present to and influence senior leadership team

Nice to Have

• Experience with stakeholder management and project advisory roles
• Knowledge of digital transformation initiatives
• Experience working in a global, diverse environment

Qualifications

• Bachelor's degree in a relevant field

Benefits & Perks

• Hybrid Work Model: flexible hybrid working environment (2-3 days a week in the office depending on the role)
• Flexibility & Work-Life Balance: supportive workplace policies including work from anywhere for up to 8 weeks per year
• Career Development and Growth: continuous learning, skill development, and leadership preparation programs
• Industry Competitive Benefits: flexible vacation, mental health days, access to wellness apps, retirement savings, tuition reimbursement, incentive programs, and wellbeing resources
• Culture: recognized for inclusion, belonging, flexibility, and work-life balance
• Social Impact: paid volunteer days, pro-bono projects, ESG initiatives
• Making a Real-World Impact: supporting justice, truth, transparency, and societal good