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Director of Marketing

Sme

Plymouth, MI
Full Time
Director
115k-168k
9 days ago

Job Description

About the Role

The Director of Marketing is a strategic leadership role responsible for leading the firm's marketing efforts across all regions. The role involves driving brand visibility, supporting business development, strengthening internal collaboration, and delivering measurable marketing impact aligned with strategic goals. The ideal candidate is a forward-thinking leader who combines strategic insight with hands-on execution and thrives in a collaborative, multi-office environment.

Key Responsibilities

  • Developing marketing plans and goals for the department and ensuring effective execution of the plans.
  • Leading brand strategy and management.
  • Providing leadership, strategy, and development of the proposal process and team.
  • Supporting business development and client relationship initiatives.
  • Developing and overseeing digital and content marketing strategies.
  • Fostering internal communication and collaboration.
  • Utilizing technology (AI, software, etc.) to enhance processes, procedures, and work product.
  • Monitoring marketing trends and data, performance of initiatives, and providing insights to leadership.
  • Leading the transformation of marketing strategy, operational structure, and campaign execution to drive greater efficiency and impact.
  • Actively supporting day-to-day execution and mentoring team members to foster growth and collaboration.

Requirements

  • Bachelor's degree in Marketing or a related field.
  • 15+ years of progressive experience in marketing, preferably in professional services, AEC, or Construction.
  • Proven leadership experience with multi-location or multi-market teams.
  • Strong writing, editing, and communication skills.
  • Experience with leveraging artificial intelligence (AI) to enhance productivity and innovation.
  • Familiarity with CRM, content management systems, and digital marketing tools.
  • Strategic mindset with the ability to manage tactical execution and team development.
  • Ability to travel occasionally for regional support and team integration.

Nice to Have

  • Experience in professional services, AEC, or Construction industries.
  • Hands-on experience with AI-driven solutions.

Qualifications

  • Bachelor's degree in Marketing or a related field.

Benefits & Perks

  • Medical, Dental, and Vision insurance after 30 days of employment.
  • SME covers the premium cost of medical insurance.
  • 401k match.
  • Yearly profit sharing that goes directly into your 401k.
  • Yearly performance bonuses.
  • Yearly wage evaluations.
  • Flexible Spending Account.
  • Tuition Reimbursement.
  • Competitive Paid Time Off.
  • Volunteer Time Off.

Working at Sme

SME's core values include Honesty and Integrity, Respect, Selfless Service, Teamwork, and Practical Solutions. The company emphasizes taking care of employees and helping them thrive both personally and professionally, fostering a supportive and collaborative work environment.

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Job Details

Posted AtJul 17, 2025
Job CategoryMarketing
Salary115k-168k
Job TypeFull Time
Work ModeHybrid
ExperienceDirector

Job Skills

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About Sme

Website

groupe-sme.fr

Location

Plymouth, MI

Industry

Administrative Management and General Management Consulting Services

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