Director of Marketing

About the Role

Key Responsibilities

• Lead, mentor, and develop a high-performing regional marketing team.
• Translate property business goals into tailored marketing initiatives.
• Build and execute comprehensive marketing plans for hotels and F&B outlets.
• Design and launch promotions, seasonal campaigns, and special events.
• Drive consistent and engaging food & beverage storytelling across all channels.
• Oversee menu launch campaigns, beverage programs, and loyalty initiatives.
• Direct digital marketing efforts including SEO, SEM, paid media, and email.
• Manage regional social media strategy and execution.
• Build public relations strategies and develop influencer partnerships.
• Establish partnerships with local businesses and participate in community events.
• Support hotel revenue through integrated campaigns and brand positioning.
• Develop and manage the regional marketing budget.
• Track and analyze performance metrics to optimize ROI.

Requirements

• Bachelor's degree in marketing, communications, hospitality, or related field; master's preferred.
• 7+ years of marketing leadership experience.
• Strong background in hospitality, hotel, or food & beverage marketing.
• Proven expertise in multi-unit marketing and digital strategies.
• Exceptional leadership and team development skills.
• Strong written and verbal communication abilities.
• Valid driver's license and insurable driving record.
• Ability to travel regionally and work flexible hours as business requires.

Nice to Have

• Master's degree in related field.

Benefits & Perks

• Competitive salary starting at $102,900-$116,200 annually
• Medical, Dental, & Vision Insurance
• Company-Paid Short- & Long-Term Disability
• 401(k) with up to 6% Company Match
• Paid Parental Leave
• 18 Days PTO + Paid Holidays
• Employee Assistance Program (EAP)
• Pet Insurance & More!