Director of Marketing

University of Pittsburgh

Pittsburgh, PA

Full Time

Director

about 1 month ago

Job Description

About the Role

The University of Pittsburgh is seeking a Director of Marketing to oversee athletic marketing programs, promotions, special events, fan experiences, and game presentations. The role involves supporting operational activities, developing policies and strategies, managing budgets, and establishing revenue goals. A key focus is enhancing the fan experience and game presentation for Pitt Football, with responsibilities that directly influence fan attendance, retention, and revenue. The position emphasizes diversity, equity, inclusion, and accessibility within the community.

Key Responsibilities

Oversees athletic marketing programs, promotions, special events, fan day experiences, and game presentations.
Supports day-to-day operational activities and creates sales materials and media kits.
Develops policies, procedures, and strategies related to athletic marketing.
Manages budget and performs related financial duties.
Establishes revenue goals and negotiates agreements with external vendors.
Responsible for game presentation surrounding Pitt Football, including leading gameday production and managing the inhouse run of show.
Enhances Pitt Football's home field advantage through marketing and advertising initiatives.
Contributes to delivering an elite home field atmosphere for football student-athletes.
Ensures effective communication and understanding of instructions during events and games.

Requirements

Bachelor's Degree
Minimum of 3 years of relevant experience
Working knowledge of Photoshop and/or other software in the Adobe Suite
Experience with DAK, ANC, or other videoboard operating software
Ability to stand and walk for long periods at games and events
Ability to carry objects up to 25 lbs
Effective communication skills

Qualifications

Combination of education and relevant experience considered in lieu of specific requirements

Working at University of Pittsburgh

The University of Pittsburgh is committed to championing diversity, equity, inclusion, and accessibility within its community. It values equality of opportunity, human dignity, and diversity, fostering an environment that allows individuals to discover, belong, contribute, and grow while honoring diverse perspectives and identities.

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