Director of Strategic Marketing - Order Management Solutions, Global

About the Role

Key Responsibilities

• Lead and execute global marketing initiatives, ensuring alignment with OMS business objectives.
• Manage internal and external marketing activities, driving brand visibility and engagement across all regions.
• Oversee social media strategy, including LinkedIn and other digital platforms, to enhance market presence.
• Own and manage product collateral, ensuring consistency and effectiveness in customer engagements.
• Drive bid management and related processes in collaboration with global and regional Business Development teams.
• Maintain and enhance data quality of the sales pipeline to support business growth.
• Act as a functional expert in CRM applications, ensuring effective utilization and adoption.
• Direct and maintain global business development reporting to enable informed decision-making.
• Identify and analyze new customer segments and emerging markets for strategic expansion.
• Support developing and launching new product offerings with targeted marketing strategies.
• Create and manage up-to-date marketing collateral to support business development and internal training programs.
• Oversee the execution of competitive bids, ensuring high-quality submissions.
• Provide strategic direction on content development for RFQ/RFP/RFI responses.
• Foster a high-performance culture within the global marketing team.
• Develop and execute a global marketing strategy leveraging digital and traditional channels.
• Manage and update OMS collateral, ensuring relevance and alignment with business goals.
• Analyze customer requirements to develop tailored marketing strategies for various sectors.
• Design and implement global sector marketing programs (e.g., footwear, furniture, apparel, service parts).
• Oversee sales support functions, coordinating RFQ/RFI responses and pipeline tracking.
• Create engaging marketing campaigns to promote OMS offerings and enhance brand positioning.
• Align regional and global teams to present a unified value proposition to clients.
• Maintain and expand industry knowledge to support strategic marketing and business initiatives.
• Foster collaboration with DPDHL network to enhance solution development and pipeline growth.

Requirements

• Bachelor's Degree or equivalent in a relevant business or technical subject.
• Minimum 5-7 years of marketing experience with expertise in 3PL origin management, destination services, and end-to-end supply chain.
• Experience in managing competitive bid processes and RFQ/RFP/RFI responses.
• Strong leadership in global marketing strategy and execution.
• High-level influencing skills, both internally and externally.
• Expertise in social media management, mainly LinkedIn and other B2B platforms.
• Strong content development skills for digital and traditional marketing channels.
• Deep knowledge of supply chain products and services, including Origin, Freight, DC, Transport, and Visibility Systems.
• Project management experience, particularly in product development and marketing initiatives.
• Strong analytical and problem-solving skills, with the ability to make data-driven decisions.
• High-level cross-cultural competence for effective communication across diverse regions.
• Proficiency in Microsoft Office tools: Word, Excel, PowerPoint, Visio, etc.
• Fluent in English.

Nice to Have

• Master's Degree or equivalent in a relevant business or technical subject.

Benefits & Perks

• Competitive base salary plus role-dependent performance-based incentives.
• 401(k) Match: $1-for-$1 match up to 4% quarterly + 2% annual base contribution.
• Stock Purchase Plan: Ability to purchase Deutsche Post AG shares at a discounted rate.
• Medical: Comprehensive plans covering preventive care, inpatient/outpatient services, and prescriptions.
• Vision: Optional coverage for exams, frames, and contacts.
• Dental: Optional coverage for preventive, basic, and major services.
• Paid Time Off: 7 major holidays, 8 floating holidays, and accrued vacation/sick days.