Director, Product Marketing, Foundry

About the Role

Key Responsibilities

• Build a deep understanding of enterprise customer needs, content workflows, and AI adoption drivers to identify whitespace and high-impact generative AI use cases, translating insights into product marketing strategies and roadmap influence.
• Own the end-to-end product marketing process for AI-enhanced solutions, including business case development, competitive differentiation, pricing, packaging, and go-to-market activation.
• Partner with Sales, Customer Success, and Marketing to launch AI capabilities, create sales enablement tailored to AI value propositions, and execute demand generation strategies to drive enterprise acquisition and expansion.
• Develop compelling narratives that articulate the value and responsible innovation of Adobe's AI solutions, representing Adobe at industry events, media opportunities, and customer briefings.
• Manage and inspire a team of Product Marketing Managers, ensuring alignment across Product, GTM, and Enablement on AI-focused positioning and launch strategies.
• Remove barriers, validate opportunities, and deliver high-quality GTM plans and marketing assets with speed and precision.

Requirements

• 10+ years of experience in product marketing, enterprise strategy, or related roles, with at least 3+ years in AI product marketing.
• 3-5+ years managing or mentoring product marketing talent.
• Proven success in launching new enterprise offerings, especially AI-related solutions.
• Deep understanding of AI concepts such as generative AI, machine learning, and predictive analytics, along with enterprise use cases.
• Experience with enterprise sales cycles, buyer personas, and value-based messaging.
• BS/BA in Computer Science, Engineering, Business, or a related field; MBA preferred.

Nice to Have

• Experience working across product, engineering, data science, and sales teams to bring AI solutions to market.
• Strong strategic and hands-on ability to execute from high-level strategy to detailed deliverables.
• Passion for AI-based transformation and staying on the cutting edge of AI technology.

Qualifications

• Bachelor's degree in Computer Science, Engineering, Business, or related field.
• Master's degree (MBA) preferred.
• Experience with enterprise sales cycles and AI product launches.

Benefits & Perks

• Competitive salary range of $163,200 to $302,400 annually, depending on location and experience.
• Potential eligibility for long-term incentives such as equity awards.
• Comprehensive benefits reflecting the cost of labor across U.S. markets.