E-commerce and Social Media Coordinator

Lucy Paris

Alhambra, CA

Full Time

Mid Level

48k-58k

4 days ago

Job Description

About the Role

Lucy Paris Inc. is a young contemporary women's fashion brand that blends Parisian-inspired elegance with modern versatility. With a presence in major department stores and boutiques nationwide, we are expanding our digital footprint to engage a global audience. We are seeking a dynamic and detail-oriented E-commerce and Social Media Coordinator to manage and grow our online presence. This role is responsible for overseeing the day-to-day operations of our e-commerce platforms and implementing social media strategies to increase brand awareness, engagement, and sales. The ideal candidate is both creative and analytical, with a strong understanding of digital marketing and online retail trends.

Key Responsibilities

Maintain and update product listings, pricing, and inventory across e-commerce platforms (e.g., Shopify, WooCommerce, Amazon, etc.)
Ensure product descriptions, images, and metadata are optimized for SEO and conversion
Fulfill orders to ensure timely processing and delivery
Analyze sales data and prepare reports on e-commerce performance, customer behavior, and conversion rates
Monitor website performance, troubleshoot technical issues, and liaise with web developers as needed
Develop and implement social media strategies aligned with marketing goals
Create and schedule engaging content across platforms (e.g., Instagram, Facebook, TikTok, Pinterest)
Manage community engagement by responding to comments, messages, and reviews
Collaborate with influencers and content creators to support brand campaigns
Track and analyze social media performance metrics to optimize growth and engagement
Support online marketing campaigns, including email marketing, paid ads, influencer partnerships, and seasonal promotions
Coordinate product launches, flash sales, and other promotional events
Assist with content planning and calendar management

Requirements

Bachelor's degree in Marketing, Communications, Business, or a related field
1-3 years of experience in e-commerce, digital marketing, or social media coordination
Proficient in platforms like Shopify, WooCommerce, Meta Business Suite, and social media scheduling tools (e.g., Later, Hootsuite, Buffer)
Strong copywriting and content creation skills
Familiarity with SEO, Google Analytics, Meta Ads, and email marketing tools (e.g., Mailchimp, Klaviyo)
Highly organized with attention to detail and ability to multitask

Nice to Have

Experience with photo/video editing tools (e.g., Canva, Adobe Creative Suite)
Knowledge of influencer marketing and UGC campaigns
Basic HTML/CSS or design experience

Qualifications

Bachelor's degree in Marketing, Communications, Business, or a related field

Benefits & Perks

Employee discount
Health insurance
Paid time off

Working at Lucy Paris

Lucy Paris Inc. values creativity, attention to detail, and a passion for fashion. We foster a collaborative environment that encourages innovation and growth, with a focus on engaging a global audience through digital channels.

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