Growth Marketing Manager

Dassault Systemes

Waltham, MA

Full Time

Senior

114k-135k

16 days ago

Job Description

About the Role

The Growth Marketing Manager is responsible for developing a clear vision, growth plans and marketing program strategies, for prescribed industries, topics and client segments that engage our current client base and drive market expansion to achieve business outcomes.

Key Responsibilities

Collaborate with multiple people including client execs, industry leaders & SMEs to develop appropriate program strategy
Establish program objectives & KPIs based industry/topic maturity, messaging & audience
Work with Campaign Managers to determine appropriate mix of tactics, messaging & channels to achieve program objectives
Regularly review program performance & make course corrections as necessary for optimization
Analyze trends, topics and tipping points to develop marketing programs for given industry segments/topic areas
Manage business results and overall budget

Requirements

Bachelor's degree or equivalent (MBA or advanced degree is a plus)
6+ years of experience in marketing or marketing communications for tech related companies
Excellent analytical, data analysis capabilities and project/program management skills
Ability to challenge existing assumptions, experiment and develop innovative strategies and solutions
Must have strong initiative, adaptability and focused attention to detail

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