GVP, Digital Commerce (HEYDUDE)

About the Role

Key Responsibilities

• Create and articulate an inspiring vision and strategy for HEYDUDE Digital Commerce.
• Use operating models, frameworks, and dashboards to enable visibility, alignment, and strategic growth.
• Seek and analyze data from various sources to support decisions and align others with the organization's overall strategy.
• Develop new, innovative outlooks to push industry boundaries and support organizational growth.
• Operate in a high-growth, dynamic environment, supporting execution and elevating expectations.
• Lead and manage the overall HEYDUDE digital commerce business and platform to deliver quarterly and annual plans.
• Ensure best-in-class execution of customer acquisition and retention strategies, including SEO, Paid Media, CRM, SMS, Social, and emerging platforms.
• Manage digital KPIs and be accountable for Digital P&L, including performance reports, budgets, and projections.
• Identify potential threats or unintended consequences from decisions and take thoughtful risks.
• Identify talent, empower teams, delegate effectively, and manage performance while promoting diversity.
• Lead by example with continuous improvement, openness to feedback, and self-awareness.
• Inspire trust and followership through influence, charisma, passion, and active drive.
• Set ambitious business and sustainability goals, driving action and investments despite setbacks.
• Partner with Supply Chain to optimize eCommerce fulfillment, freight, planning, and logistics.
• Collaborate with internal marketing teams to develop strategies for brand and cross-channel initiatives.

Requirements

• 15+ years of experience in e-commerce and digital marketing in a global capacity.
• Proven track record of working effectively with cross-functional executive leadership teams.
• Experience operating in high-growth eCommerce environments at significant scale.
• Expertise in Amazon platform (1P, 3P).
• Experience establishing successful partnerships and contractual agreements.
• Strong analytical skills, including pulling reports and insights from platforms.
• Ability to quickly learn and innovate with new technologies and complex processes.
• Ability to lead multiple projects simultaneously with a self-starter approach.
• Demonstrated experience in budget management and forecasting.

Nice to Have

• Experience in developing and executing global digital commerce strategies.
• Familiarity with operating models like Traction/EOS, OKRs.
• Experience with digital marketing channels including SEO, Paid Media, CRM, SMS, and social platforms.
• Knowledge of digital KPIs and P&L management.

Qualifications

• Educational background is not explicitly specified, but extensive experience in e-commerce and digital marketing is required.

Benefits & Perks

• Salary range of $350,000 - $375,000, varies based on experience and location.
• Participation in a company incentive program.
• Comprehensive benefits including medical, dental, and vision coverage.
• Life and AD&D insurance, short and long-term disability coverage.
• Paid time off, employee assistance programs, 401k with company match, and voluntary benefits.
• Flexible work schedule with in-office requirements varying by work persona.