Tastyworks logo

Head of Marketing Operations New Chicago, Illinois

Tastyworks

Chicago, IL
Full Time
Director
180k+
7 days ago

Job Description

About the Role

Company Name: IG North America (tastytrade, tasty live, tastyfx, tastycrypto). The company is dedicated to building the future of trading with an innovative team of marketing and growth experts. The role of Head of Marketing Operations involves accelerating speed to market, establishing operational excellence, and ensuring exceptional creative execution. The position reports to the Chief Marketing Officer and helps shape the strategic direction of the company, focusing on designing and implementing systems for rapid, high-quality campaign delivery and personalized, scaled growth at every customer journey phase.

Key Responsibilities

  • Build the engine for scalability by optimizing workflows, creating documentation, improving collaboration, and building core delivery processes for campaign management.
  • Deliver audience-centric creative excellence by building a creative governance system that maintains brand integrity while enabling innovation and continuous improvement.
  • Build and maintain marketing technology stack and automation systems while ensuring team usage of features and functionality and martech optimization.
  • Develop templates, systems, and AI-powered tools that accelerate velocity across all teams.
  • Work with technology and data teams to ensure data flows, security, and system integrity.
  • Take ownership of delivery excellence for marketing, driving on-time, on-budget execution while upholding process rigor and high quality standards.
  • Master resource and capacity planning to ensure the right talent is aligned with the right projects at the right time, maximizing utilization while managing internal bandwidth and freelance support as needed.
  • Proactively develop and implement comprehensive client journey maps and optimization systems that deliver on business goals through personalization and conversion rate optimization.
  • Build personalization capabilities that increase conversion rates and client satisfaction.

Requirements

  • Bring 10+ years of marketing operations and technology experience, preferably in trading, investing, D2C financial services, fintech or a closely related industry.
  • Hold a Bachelor's degree in marketing, business, or related field; MBA preferred.
  • Have 5+ years of experience building high-performing teams.
  • Expertise in capacity planning, resource allocation, and process optimization in a high velocity environment.
  • Experience building comprehensive marketing management systems that combine strategic planning with operational execution.
  • Comfortable operating at both strategic and tactical levels, navigating between executive planning and hands-on problem-solving.
  • Possess an analytical mindset with a track record of driving measurable business outcomes.
  • Strong technical skills and experience with marketing automation platforms, CRM systems, email systems, CMS systems, data integration, and analytics tools.
  • Experience with customer journey mapping and personalization strategies.
  • Proven track record of improving marketing efficiency and conversion rates, and successful marketing technology implementations.

Nice to Have

  • Experience with AI-powered marketing tools.
  • Experience in trading, investing, or financial services industries.
  • Experience with data security and system integrity in marketing technology.
  • Experience working in a fast-paced, shifting priority environment.

Qualifications

  • Bachelor's degree in marketing, business, or related field; MBA preferred.
  • 10+ years of marketing operations and technology experience.
  • 5+ years of experience building high-performing teams.

Benefits & Perks

  • Performance Bonuses
  • Stock Purchase Options
  • 401k Plan
  • 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!)
  • 10 Paid Sick Days
  • Pet Insurance
  • Wellness & Mental Health Programs
  • Charitable Donation Matching
  • Daily catered lunch when in the office
  • Full kitchen with snacks and beverages
  • Shuttle to/from Metra

Working at Tastyworks

The company is committed to building a diverse, inclusive, and authentic workplace. They emphasize innovation, collaboration, and a proactive, resourceful mentality. The team values talent development, systems thinking, and a passion for disrupting the trading industry to help more people succeed with a better trading experience.

Apply Now

Job Details

Posted AtSep 1, 2025
Salary180k+
Job TypeFull Time
Work ModeHybrid
ExperienceDirector

Job Skills

AI Insights

Key skills identified from this job posting

Sign upto access all insights for this job

About Tastyworks

Website

tastyworks.com

Location

Chicago, IL

Industry

Unclassified Industry

Get job alerts

Set up personalized alerts for your job search and get tailored job digests for close matches