Indiana Statesman Digital and Print Marketing Manager

Indiana State University

Terre Haute, IN

Part Time

Senior

3 days ago

Job Description

About the Role

The Indiana Statesman Digital and Print Marketing Manager oversees the student advertising sales and design staffs, focusing on retaining existing accounts through proper servicing and developing new accounts via effective selling, graphic design, and marketing methods. This role is part of Indiana State University and involves managing advertising campaigns, supervising student workers, and ensuring the successful publication of advertisements.

Key Responsibilities

Work schedule varies based on student academic schedule.
Oversee the Indiana Statesman/indianastatesman student advertising sales and design staffs.
Retain existing accounts through proper servicing and develop new accounts through selling and marketing.
Guide the sales staff to reach advertising revenue goals.
Recruit, interview, hire, and supervise student ad sales and ad production staff.
Meet with each sales person to review efforts and strategize for increased sales.
Conduct weekly full-staff meetings.
Develop ideas and plans for ad campaigns, promotions, sales presentations, and 'spec' ads.
Make final decisions on the publication of all advertisements.
Create dummy ads for each issue, consulting with the Editor in Chief.
Ensure ads are finished, proofed, corrected, and ready to run.
Handle questions and complaints related to advertisements.

Requirements

High School diploma or GED.
Able to adapt to change and analyze data.
Able to learn and retain information, multitask, and plan projects.
Able to read, understand, and follow verbal and written instructions.
Able to work independently and collaboratively.
Attention to detail and high ethical standards.
Excellent customer service, interpersonal, organizational, and problem-solving skills.
Willing to work extended hours during events and peak seasons.
Able to work well with others and with a diverse community.

Nice to Have

Prefer Marketing, Public Relations, and/or Business fields of study.
Prefer some sales experience.

Qualifications

Working at Indiana State University

All employees and staff of Indiana State University are bound by NCAA, Missouri Valley Conference, and institutional rules and regulations. Employees are expected to conduct themselves ethically and in accordance with these regulations, with a focus on integrity, professionalism, and respect for diversity.

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