Lead Product Manager - GTM

Wolters Kluwer

Kennesaw, GA

Full Time

Senior

about 1 month ago

Job Description

About the Role

The GTM Lead Technology Product Manager is responsible for independently executing specialized tasks critical to the success of our technology products. This role combines deep product management expertise with strategic go-to-market leadership. The individual will lead product enhancements, user experience improvements, and market-facing initiatives to ensure our offerings meet customer needs and align with business objectives. This role also includes overseeing the day-to-day activities of Technology Product Managers, providing guidance, support, and strategic direction to ensure team alignment with product goals and organizational priorities.

Key Responsibilities

Lead the development, enhancement, and lifecycle management of technology products.
Conduct in-depth market research and competitive analysis to inform product strategy.
Drive user experience and interface design improvements.
Align product initiatives with strategic business goals.
Manage go-to-market planning, including campaign design, execution, and performance analysis.
Lead beta testing programs and analyze results to guide product decisions.
Implement customer feedback loops to continuously improve product offerings.
Coordinate cross-functional teams including engineering, marketing, sales, and support.
Develop and maintain comprehensive product documentation and roadmaps.
Represent the voice of the customer through direct engagement and VOC activities.

Requirements

Experience in product management with a focus on technology products.
Strong strategic and analytical skills to inform product and market strategies.
Ability to lead cross-functional teams and manage multiple initiatives.
Excellent communication skills for stakeholder engagement and customer advocacy.
Experience with go-to-market planning and execution.
Ability to analyze beta testing results and customer feedback to guide product decisions.

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