Lifecycle Marketing Manager, Remitly Business

Remitly

Seattle, WA

Full Time

Senior

120k-150k

1 day ago

Job Description

About the Role

At Remitly, we believe everyone deserves the freedom to access, move, and manage their money wherever life takes them. Since 2011, we've tirelessly delivered on our promise to customers sending money globally, providing secure, simple, and reliable ways to manage their money, ensuring true peace of mind. Whether it's supporting loved ones back home, growing a business across continents, or pursuing new opportunities abroad, we're not just here to move money- we're here to move our global customers forward. We're looking for builders, reimaginers, and global thinkers who want to work at the intersection of technology, trust, and transformation. If that's you and you're ready to do the most meaningful work of your career-we invite you to join over 2,800 passionate Remitlians worldwide who are united by our vision to transform lives with trusted financial services that transcend borders.

Key Responsibilities

Build lifecycle strategy across Remitly Business segments, with a focus on customer onboarding, engagement, and retention.
Design and launch experiments across email, push notifications, SMS, and in-app messaging-defining hypotheses, building campaigns in Braze (or equivalent), and analyzing performance.
Partner with product and engineering teams to shape user journeys, improve onboarding flows, and deliver scalable lifecycle programs that integrate into the product experience.
Collaborate with growth, analytics, product marketing, creative and design teams to align lifecycle campaigns with broader go-to-market and product strategies.

Requirements

5-7 years of experience in lifecycle or growth marketing, with a background in B2B or B2B2C environments.
Proficient in Braze (or equivalent multi-channel engagement platforms); comfortable orchestrating multi-step, multi-channel customer journeys.
3+ years of experience with data-driven decision-making: designing tests, partnering with analytics to interpret results, and applying insights to improve campaigns.
Experienced collaborating with product and engineering teams to integrate lifecycle marketing into primary product experiences.
Comfortable flexing between strategy and execution: from roadmap planning to writing test plans, building and QA-ing campaigns, and analyzing outcomes.
Curious and energized by solving complex lifecycle challenges in new businesses.

Nice to Have

Experience with designing and analyzing experiments and tests.
Ability to work autonomously and partner effectively across teams.
Experience in a fast-growing or startup environment.

Qualifications

Experience in lifecycle or growth marketing in B2B or B2B2C environments.

Benefits & Perks

Flexible paid time off
Health, dental, and vision + 401k plan with company matching
Paid parental, medical, military and family care leave
Mental Health & Family Forming Benefits
Employee Stock Purchase Plan (ESPP)
Continuing education and travel benefits

Working at Remitly

Our Connected Work Culture fosters dynamic in-person collaboration, where ideas ignite and challenging problems find solutions faster. For corporate team members, we have an in-office expectation of at least 50% of the time monthly, typically achieved by coming in three days a week. This creates a consistent, meaningful overlap that supports team norms and business needs. Managers also have the flexibility to set higher expectations based on their team's specific needs. These intentional in-office moments are vital for deepening relationships, fueling creativity, and ensuring your impact is felt where it matters most.

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