Manager, Brand Marketing

About the Role

Key Responsibilities

• Lead the development and execution of omni-channel marketing campaigns and initiatives including brief development, messaging approach and go-to-market plans for the Cosmetics Category.
• Be an indispensable partner to the brand partners and our merchandising team as you develop and bring to life campaigns that deliver against business objectives.
• Collaborate closely with customer growth marketing, consumer insights, media, creative, merchandising, and other key stakeholder groups to ensure execution of marketing plans/strategies is data driven, clear and cohesive.
• Analyze performance and learnings from previous campaigns to inform future strategies and execution.
• Collaborate with peers to manage brand production budget; coordinate with paid media and social budget owners to ensure cohesive planning process and view.
• Maintain knowledge of key retail and industry happenings, consumer and cultural insights, internal operation processes and the competitive landscape.
• Cultivate a collaborative work environment. Partner with cross-functional teams to ensure coordination and cohesive strategies, while still empowering individual teams' spaces.

Requirements

• 6+ years of brand marketing experience; consumer facing marketing experience preferred.
• Demonstrated success leading 360 integrated campaigns across the consumer marketing funnel that delivered measurable business results.
• A big picture strategic thinker with the ability to translate quantitative and qualitative data/insights into marketing strategies.
• Organized 'doer' with a data-driven mentality and a bias towards action.
• Demonstrated creativity and creative management, including collaborating with a creative team and/or agency partners.
• Successful track record of collaborating with cross-functional teams on strategy development and execution with ability to lead through influence to gain buy-in from stakeholders.
• Strong communication and presentation skills, both written and verbal, comfortable interacting with all levels within the organization.
• Proven ability to work in a fast-paced, collaborative environment with strong prioritization and attention to detail.
• Experience managing through ambiguity to shape, elevate, and move planning forward.
• Bachelor's degree in business, marketing or related fields; MBA or MA preferred.
• Travel may be required (<10% of time).

Nice to Have

• MBA or MA in related fields.

Qualifications

• Bachelor's degree in business, marketing or related fields.
• MBA or MA preferred.

Benefits & Perks

• Full-time positions are eligible for paid time off, health, dental, vision, life and disability benefits.
• Part-time positions are eligible for dental, vision, life, and disability benefits.
• The pay range for this position is $88,200.00 - $120,000.00 per year with the opportunity for additional compensation pursuant to the company's bonus plan.