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Manager, Brand Partnerships-Columbia

Sony Music Entertainment

Los Angeles, CA
Full Time
Mid Level
80k-85k
13 days ago

Job Description

About the Role

At Sony Music Entertainment, we fuel the creative journey by supporting a diverse roster of artists and developing innovative products and platforms at the intersection of music, entertainment, and technology. We are committed to artistic integrity, transparency, and entrepreneurship, working globally across more than 70 countries to push creative boundaries and reach new audiences. The Manager, Brand Partnerships at Columbia is responsible for securing external partnership funding and support for Columbia's roster, particularly related to video and content production costs, working within the video production team to develop strategic brand collaborations.

Key Responsibilities

  • Create, develop, and execute partnership opportunities to help offset video and content production costs.
  • Find new and inventive ways to partner with external brands across Columbia's roster.
  • Research and evaluate client needs, industry landscape, and market trends.
  • Identify and analyze new exposure and revenue-generating opportunities for artists.
  • Work closely with product managers, artists, and artist managers to craft opportunities for external partners to integrate within campaigns.
  • Collaborate with the Licensing team and Business Affairs on deal negotiations and contractual issues.
  • Partner with the Branding Agency team in New York and Los Angeles to research and secure potential opportunities.
  • Coordinate with the Marketing & Digital Marketing departments on online and mobile marketing strategies to maximize licensing and partnership opportunities.
  • Plan and execute artist showcases, listening parties, and events for retail, fashion, automotive, and sports media partners.
  • Work directly with artist management to execute promotional ideas and address concerns.
  • Identify music that meets client needs and develop pitch decks to promote repertoire to potential partners.

Requirements

  • At least 3 years of licensing, strategic marketing, or product/brand marketing experience in the entertainment industry.
  • Passionate music fan with broad knowledge of music.
  • Previous licensing or branding experience required.
  • Exceptional communication and negotiation skills.
  • Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).
  • Strong project management and problem-solving skills.
  • Highly organized with the ability to develop and adhere to project timelines.
  • Ability to work independently and see tasks through from inception to completion.
  • Ability to build and maintain strong relationships with internal and external contacts.
  • Bachelor's degree strongly preferred.

Nice to Have

  • Experience working within the music industry or with artist management.
  • Knowledge of online and mobile marketing strategies.
  • Experience negotiating licensing or partnership deals.

Qualifications

  • Bachelor's degree (strongly preferred).

Benefits & Perks

  • Inclusive, collaborative, and global community environment.
  • Modern office designed to foster productivity, creativity, and teamwork.
  • Comprehensive benefits including medical, dental, vision, life & disability coverage, and 401K with employer matching.
  • Voluntary benefits such as identity theft protection, mental health resources, fertility coverage, paid leave for childbirth, caregiving, and adoption.
  • Investment in professional growth and development.
  • Time off for a winter recess.

Working at Sony Music Entertainment

Sony Music Entertainment is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other protected status. The company fosters an inclusive, collaborative, and innovative environment that encourages creativity and professional growth.

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Job Details

Posted AtJul 30, 2025
Job CategoryBrand Marketing
Salary80k-85k
Job TypeFull Time
Work ModeOnsite
ExperienceMid Level

Job Skills

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About Sony Music Entertainment

Website

sonymusic.com

Location

Los Angeles, CA

Industry

Manufacturing and Reproducing Magnetic and Optical Media

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